I’m a 23 year old creative with 5 years industry experience, who started off as a Graphic Designer at Pro:Direct Soccer, and slowly worked my way to become a Creative Designer (whatever the difference is) for an agency called DINK.
I’ve spent my last two years at the agency concepting and Art Directing campaigns for the world's most iconic sports brands. Carrying out campaigns from start to finish working with huge teams of creative’s alike.
Projects
- adidas 'Space Race'With adidas launching their ULTRABOOST 20, I was tasked with creating a unique campaign to advertise the running shoe across the Sports Directs website and social platforms. I was the Art Director for this campaign from initial brand briefing, collaborating with the social and digital marketing team to ensure the content performs and delivers ROI. I worked closely with the production team to create a campaign that achieved adidas’ objectives, whilst also creating unique, and visually interestin
Work history
Creative DesignerDINK Digital
- London, United KingdomFull Time
Starting as a (middleweight) creative designer, I’ve worked up to being the lead creative focusing on sports retail including football, training, and predominantly running.
Working with the world's most iconic sports brands, I’ve had opportunities to work on some exciting campaigns. With an overall target of elevating Sports Direct. Running as a brand, and establishing it as a serious running retailer.