Jacob Denno is a freelance copywriter, editor and creative consultant based in North London. Through his command of the English language and his ardour for building brands, he has sold over 45,000 copies of a niche literary magazine, been integral in the transformation of a small design agency into one of London’s top-ranked advertising agencies, and enabled a new property development firm to sell every house from its first project in less than four weeks. He is a huge fan of the em dash, writes to the soundtrack of '12 Hours of White Noise' and can do a pitch-perfect impression of a clucking chicken.
Projects credited in
- innocent blue campaignTo celebrate the launch of the first ever mainstream blue juice (and to make sure everyone knew it was definitely blue) I was asked to work on a multi-touchpoint campaign focusing on…well, blue. The campaign included a TV advert, print and digital OOH campaign and an immersive experiential blue café, which was created in partnership with Bompas & Parr.
Work history
Copywriter
London, United KingdomFreelance
A freelance copywriter from an editorial background, with a penchant for building brands. I've written or am writing for Oliver Bonas, Investors in People, Red Bull, Soapsmith, Popshot Magazine, AIGA, Makaton, Plymouth College of Art and Belfield Developments, amongst others.
EditorYCN
- London, United KingdomFull Time
An editor for the creative network, YCN. The role involved researching and writing editorial features that covered the creative industries for YCN’s online magazine — with a strong focus on advertising, marketing, design, illustration, photography and publishing. It also comprised working on YCN’s other editorial projects, such as its quarterly magazine and awards annuals, and using editorial to connect with and encourage companies to sign up to its Company Membership offering.
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Skills
- Copywriting
- Brand Copywriting
- Content Copywriting
- Copyediting
- Digital Copywriting
- Brochure Copywriting
- Website Copywriting