James Ferguson

James Ferguson

Head of DesignLondon, United Kingdom
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Connections
Steve 'Buzz' Pearce
Ilya Ilford
Sasha Kozyr
James Ferguson

James Ferguson

Head of DesignLondon, United Kingdom
About me
A passionate people leader and creative explorer with over 18 years experience. My super power is leading teams to create digital experiences and bring strategy to life. Currently Head of Design at Plum. Previously held senior management roles at Atlassian and Skyscanner.
Projects credited in
  • Extending our design system to multiple platforms
    Extending our design system to multiple platformsBy Shaun Donnelly
  • A native font-stack
    A native font-stackHot on the heels of our friends at Booking.com, we’d also like to share our experience of implementing a native font-stack. The importance of good type As most designers will attest, typography is an inherent part of any brand and product. Choosing the right typeface can play a huge part in whether something is readable, usable and understandable. As designers we have a responsibility that the products we create are designed with all of these in mind. So why in 2017 do we still see large web-bas
Work history
    P
    P
    Head of DesignPlum Fintech
    London, United KingdomFull Time
    I lead the Product Design and Brand Design teams
    W
    W
    Director of Product Design & ResearchWhereby
     - London, United KingdomFull Time
    Whereby is a B2B SaaS business offering video meetings and an embedded video solution. I joined post Series A to lead the Design and Research org. The company is now 110 people with 8 figure ARR. • Global lead of product design and user research functions • Responsible for design strategy and vision with supporting org design evolution • Pivoted the team from a B2C video product to a B2B SaaS product • Led on the understanding of B2B customer profiles which helped teams drive leads and sales • Created and fostered design culture by introducing a variety of team rituals including design critiques and remote-first craft rituals • Embedded research company-wide to surface insights, drive business decisions and create a customer-first culture • Introduced and rolled out competency framework for designers and researchers with tracks for IC’s and Managers • Responsible for recruitment strategies, streamlining candidate experience and onboarding • Introduced performance processes, templates and plans • Mentored and up-skilled other managers by sharing ways of working, processes and techniques • Introduced budgets and forecasting to plan for CAPX and OPX spend • Active contributor to Series-B funding round, crafting the narrative, advising the executive team on storytelling for the pitch.
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Skills
  • Product Design
  • Management
  • Product Managemenet
  • Frontend Development
  • Systems Design
  • Systems Thinking