Projects credited in
- Bring the PassionFlavoured whisky. It’s a thing. In fact, it is a very exciting thing. Having already launched Brasil, Ballantine’s first flavoured whisky, Mr. President continues to shake up the global whisky market with Ballantine’s Passion. Ballantine’s is Europe’s No.1 Scotch whisky and this marks the second product in its hugely popular flavoured whisky range. Designed to shake up whisky occasions and usher in a new generation of whisky fans, Ballantine’s Passion is infused with exotic fruits and invokes s
- Breaking the TriangleWhy make an ad when you can make a film? When most agencies are briefed to create fame and content around a music festival, they often go down the route of inviting an ‘influencer’ along for a freebie. But we’re not most agencies, so we decided to challenge one to break into it instead. Enter Marcus Haney, professional chancer and director of the smash hit MTV film ‘No Cameras Allowed’. As the film, which documented how he broke into over 50 music festivals around the world, hit the headlines, we got Ellie Goulding to public ally challenge him to his biggest blag to date. To break into a private festival, on an island, in the middle of the Bermuda Triangle. He accepted. But then he went dark. We didn’t know how he was going to do it, we didn’t know when he was going to do it. Until now. The result is ‘Breaking The Triangle’, a 25 minute film that shows Marcus’ journey to overcome sea, security and the Puerto Rican army. It premiered to a packed house at the Soho Hotel on Monday 6th July and is now making its way around the internet. View the trailer here : https://vimeo.com/131668868 Or make yourself comfy, grab yourself a drink and enjoy the full film here: https://vimeo.com/1328751283
- #HeyHarry - BetVictorWe’ve partnered with BetVictor to create a campaign starring the bookmaker’s new brand ambassador, King of the Jungle and football managing legend Harry Redknapp. We tapped into Harry’s penchant for giving his own brand of advice to fellow “I’m a Celeb” contestants and imagined a new voice-activated service where Harry could do that for everyone. Whether it’s asking for the secret to the perfect marriage, or a red hot tip for the footie, Harry is the man you go to ask for life advice. So, to l
- BACARDÍ TriangleBACARDÍ are throwing a party this Halloween. And it ain’t no ordinary shindig… Three jumbo jets are being chartered from London, New York and Los Angeles to carry 1,862 party animals to the mysterious island of Palamimo, inside the Bermuda Triangle, for an epic three day music phenomenon. With Calvin Harris, Ellie Goulding and Kendrick Lamar headlining, there’s no danger of early nights in with the Horlicks. Here at Mr.President, we’re hard at work preparing for the trip, creating some lovely things for digital and social, plus planning live experiences to stage at the event itself. So while we’re doing that, watch our sizzle reel to whet your appetite…3
- Massa vs. BottasBringing World Cup excitement to the world of F1 Even the world of Formula One was hooked on the World Cup this summer. So much so that we took the WILLIAMS MARTINI RACING team off the track and onto the pitch to see who was the best Table Football player in the team and promote the brand ahead of the Silverstone GP. Valtteri Bottas faced Felipe Massa in London’s Bar Kick for the title before taking on fans and influencers in matches throughout the afternoon. The exposure from the event reached over 3 million people and it also gave Brazil their only trophy of the summer.2
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