Projects
- Pinotage 2021Canned wine label design for The Copper Crew. This Pinotage was released in the winter and the client wanted this reflected, in a subtle way, within the design. I chose cool toned reds, frosty purples and deep blues paired with evening sparkles to give a cosy and wintery atmosphere. I also wanted to tell the story of the wine making process and highlight this idea of adventure to reflect the "Discovers" range.
- GMW3Demonstrating ability to expand upon brand guidelines created by art director at LandVault, Phil Morrell. I Developed a range of event material, social media content, email newsletter banners and branded documents. I used the shapes within the logo to create patterns and widen the variety of forms opening up more design opportunities for the branding. We wanted the overall look to reflect Web3’s technology forward approach by using longer strokes alluding to electrical currents combined with sca
- Metaverse FlatpackA flatpack set of futuristic builds used across branded material that are based on LandVault’s slogan “the biggest builders in the Metaverse”. The sections of the LandVault letter buildings are interchangeable and can be used separately or put together in various ways. The builds come with a set of gamer inspired tools setting out a narrative for the target audience. These designs were initially used on LandVault’s first merch drop and then expanded for assets. The brief was to create designs t
- LandVault Logo RedesignBuilding Blocks logo design. Rebranding exercise set by LandVault’s art director Phil Morrell. The deconstructed rook with the pieces falling into place represents LandVault’s slogan, biggest builders in the Metaverse. A logo better suited to a professional environment while still showcasing LandVault’s gaming routes and creative side.
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Work history
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Junior DesignerBird&Bird
London, United KingdomFull Time
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IllustratorWylde Sky Brewing
Cambridge, United KingdomFreelance
Designing beer can labels and ad hoc design requests. Focus on illustration and branding.
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Skills
- Illustration
- Photo Manipulation
- Brand Design
- Animation Design