Joanna Wharton
Available

Joanna Wharton

Event ProducerLondon, United Kingdom
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Joanna Wharton
Available

Joanna Wharton

Event ProducerLondon, United Kingdom
About me
My passion lies in delivering live experiences with real human connection, that are creative and original. The best way to form a memory and a positive association is to create something authentic and worth remembering. I'm a driver who loves getting things done with positive energy and a cup of Yorkshire tea.
Projects
  • OnePlus 7T Series Global launch
    OnePlus 7T Series Global launchAfter a competitive pitch, Wild Things (experiential start-up backed by Lucky Generals) won the chance to deliver the OnePlus 7T Series product launch and I landed the role of Producer. Held at Magazine London in Greenwich, the immersive launch had 800 community & media attendees and was streamed online to over 6.5million people around the world. Following the unveiling of the latest devices by OnePlus co-founder Carl Pei, guests were invited to explore an experience zone with Google Lens photo
  • Coors Light Ice Cave
    Coors Light Ice CaveA key account of mine at Sense London was Coors Light. Coors Light has a definitive brand proposition – Ice Cold Refreshment, and supporting this, a strong and recognisable ATL campaign. The challenge was to bring this proposition to life with a unique experience appealing to their social explorer audience. The solution to our challenge was exploiting and maximising their unique assets, staying true to the brand story, and avoiding being identified as another brand trying to ‘win round social
Work history
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    Event ProducerOctagon UK
     - London, United KingdomFreelance
    My role at Octagon was pivotal to planning (and the intent to deliver pre pandemic!) sponsorship activations for one of their key clients, Expedia, at the UEFA Champions League Final in Istanbul. 2 large scale activations were to take place: a Hotels.com Fanzone experience in the city centre and an Expedia Group VIP hospitality experience at the stadium. Prior to the League being postponed and then planned 'behind closed doors', I'd worked with in house teams to finalise the creative concept, supplier tendering and recruitment and consumer journey - all that was left was the stand build and execution.
    W
    W
    ProducerWild Things Live
     - London, United KingdomFreelance
    Produced & delivered OnePlus 7T Series launch event – an immersive launch experience with 800 attendees, streamed online to 6.5 million viewers around the world. My role included management of the 5 person delivery team, venue, key suppliers and production houses and client liaison.
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Skills
  • Time Management
  • Account Management
  • Budget Control
  • Project Management
  • Team Leadership
  • Organisation
  • Creative Briefing
  • Communication
  • Event Delivery
  • Events Production
Education
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    U
    BA (Hons) Management Studies (with a specialism in Marketing) 2:1University of Nottingham
     - Nottingham, United Kingdom
    Degree covering all types of business functions from Accounting to Human Resources. I chose to specialise in Marketing. One semester spent abroad in at the University of Nottingham's Malaysia Campus.