About me
Hi, I’m Jodie. I started in Marketing in 2008. I have a first class honours degree in Communication and PR as well as a CIPR postgraduate diploma in Sustainability Communications.
I have worked all over the world and don’t believe that we all need to be tied to an office chair to effectively manage a team or create and deliver award winning campaigns.
I am skilled in:
B2B and B2C Marketing and communications strategy
Stakeholder mapping/engagement
Creative thinking/campaign planning
Copywriting
Social media
Award writing
Leadership
Media training
Issues and crisis communications
Internal communications
Clients include; Boost Juice, Qatar Airways, Telstra, Northumberland County Council, Ringtons, Melbourne International Comedy Festival, Hirestreet, Luminous Group, ShinyMind.
I have also worked in internal communications at Penguin Random House UK.
Work history
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Marketing and client experience managerNeo Orthodontics
United KingdomFull Time
Entrusted by Neo to implement a fresh new brand across 12 practices located in the South East of England and deliver 5* client treatment
- Responsibilities included; communication audits to feedback on current brand and marketing collateral and input into the new brand proposition
- Internal communication audit and recommendations to help all practices bond inter-practice and cross-practice as well as support consistency in operations and customer service
- Planning the new customer journey to ensure all touch points were covered and clients received 5* treatment at all times
Managing external suppliers – creating fit for purpose briefs and overseeing graphic design, web build, and digital marketing materials
- Creating the social media strategy and creative campaigns
- Training staff on both social media and delivering exceptional customer service and event planning for GDPs and potential private patients
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Skills
- Marketing
- Marketing Strategy
- Social Media Marketing
- Copywriting
- Brand Marketing
- Brand Management
- Communications
- Content and Media Writing
- Public Relations
- Editorial
Education
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Bachelor of ScienceNorthumbria University
- Newcastle upon Tyne, United Kingdom
Communication and Public Relations (First Class Hons)