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I’m a creative ideas person with a passion for art direction and ability to conceptualise creative solutions that effectively communicate the strategic objective from initial brief to final execution. Having gained an intimate knowledge and solid understanding of the creative process including, strategy, advertising, online, environmental, identity, design, photography, moving image, experiential and activation over a career of working in fashion, lifestyle and sports.
ja design is a full service creative consultancy specialising in creative communication solutions for fashion, sport and lifestyle brands.
Managing the creative vision and art direction ensuring strong design and effective communications across all media. Planning, managing and evolving the companies creative look and feel, photography and moving image.
Managing a small team of creatives delivering a fully integrated creative service for the brands owned or licensed by Pentland: Speedo, Kickers, Ellesse, Lacoste, Kangaroo, Mitre, Berghaus, Brasher, Boxfresh, Ted Baker and Red or Dead. Including Branding, stratagy, creative & art direction, photography, moving image and advertising