My name is Kate and I'm a Digital Brand Designer with over five years of experience working with luxury brands, creating visually compelling, high-quality branding and illustration work that effectively showcases and elevates the brand's products and values. With a degree from Northumbria University and a keen eye for detail, I’m all about blending craft and quality to deliver unique and memorable designs.
After five years in London, I’ve soaked up the city’s energy and honed my design skills, picked up some city smarts and a love for a good cup of coffee. I also serve as an infantryman in the Army Reserves, so whether it’s a design challenge or something more intense, I’m ready to tackle it head-on.
When I’m not behind the screen, you’ll find me outdoors - hiking, running, or hitting the gym. I recently traded city life for van life to explore the UK, taking my work (and my love for adventure) on the road. It’s been a wild ride, and I wouldn’t have it any other way.
As for my toolkit, I’m proficient in Photoshop, Illustrator, InDesign, and Figma. If you’re looking for a designer who’s as passionate about great design as they are about their morning coffee, let’s chat.
Projects
- Victory VermontThe brief - Victory Vermont is a maple syrup production company that has been in it’s primitive stage for some time now. Named after the place of origin, Victory Vermont has recently acquired investments to help ramp up production. With their increase in productivity comes their need for a brand refresh, and this is where you come in.
- Smiles across MilesI worked with a team to create a small set of Instagram stories for #smilesacrossmiles project to help raise awareness to those struggling with domestic and child abuse in lockdown. Since the UK entered lockdown, we’ve seen an increase in domestic and child abuse, loneliness and suicides. To raise awareness of these issues and spread positivity in these strange times, why not send a virtual smile to someone you care about – no matter the distance between you?
- Foundation Futures rebrandFoundation Futures are a charity who are dedicated to helping disadvantaged kids in the North East. They’re old branding felt corporate and a bit intimidating. It was time to give it a fresh new look for their existing brand and their new branding. The original branding was clunky, outdated and felt trapped in a hexagon. I opened it up and simplified the lines and updated the colours to be fresh and clean, and inviting.
- Flash PackFlash Pack offers adventures for like-minded solo travellers in their 30s and 40s that get under the skin of a place via local and unique experiences. Think the thrill of backpacking, elevated by boutique hotels and seamless itineraries. I am currently the Graphic Designer at Flash Pack. I joined Flash Pack as an intern when they were in the process of rebranding the company. I have been able to learn a great deal about CRM, social media and website design from this job. I have worked on socia
- Yorkshire HoneyWhen looking through a farm shop in Yorkshire, I found a jar of honey that had a label that I felt wasn't doing the honey inside any justice. I wanted to capture the homemade element of the honey which comes from the hand-drawn feel of the lettering and flowers. The flowers are found in Yorkshire, of which the honey would be made from. I created a pattern and packaging for the honey to come in.
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Work history
Middle Weight Digital Graphic DesignerOKA
London, United KingdomFull Time
Graphic DesignerFlash Pack
London, United KingdomInternship
Flash Pack is a boutique travel company, for solo travelers in the 30s and 40s. As a inhouse designer at Flash Pack, I am have been assisting the rebrand of the company by creating weekly newsletters, social content on Instagram and social thumbnails for Youtube, IGTV and Facebook. I have also helped with rebrand implementation for the new website and other collateral. I have learned a great deal about the inner workings of a brand, about creating regular content and marketing, as well as learning a lot about design practices along the way.
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Skills
- Illustration
- Adobe Illustrator
- Adobe Indesign
- Adobe Photoshop
- Branding
- Branding Identity
- Photoshop
- Social Design
- Marketing Design
- Instagram Design
Education
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(BA hons) Graphic DesignNorthumbria University
- Newcastle upon Tyne, United Kingdom