Kathrina Wainstok

Art Direction

  • LocationLondon, United Kingdom

About me


Having a persistently optimistic attitude has naturally led me to create opportunities for myself to study design through positive change in recent years. Firstly through researching humour as a persuasive tool in commodities advertising, and then through co-founding a creatively nostalgic magazine: marketed as a story book for adults. More recently, I developed a project on generating content by developing a campaign on happiness through experience. These projects were key factors in developing a diverse collaborative skill set. Where possible I also attend events and workshops to further inform my practice and inspire new though. I will bring an enthusiastically pragmatic perspective to any discussion, informed by genuine interest in a diverse creative industry. I am very adaptable and come equipped with many necessary transferable skills to be an extremely dynamic, creative member of your team. I have adapted to a variety of responsibilities in creative fields and presently I hope to keep advancing my capabilities. A career in the creative industry would give me the opportunity to apply my experience, interests and education to design that can have a positive impact.



  • Advertising
  • Events
  • Visual Arts
  • Print Design
  • Art Direction
  • Design
  • Creative Direction
  • Print Campaigns
  • Illustrator
  • Indesign
  • Photoshop
  • Powerpoint
  • Editor
  • Editorial Design
  • Concept Developement

Work history


Marketing Assisstant

Uniquely Publishing

Mar 2016
  • Click to edit position descriptionWorking in a small team to a high standard representing an excellent publication to local business and potential customers. Attending events, creating promotional material, designing new products, and much more.


Online Sales Manager

Watch Elements

Aug 2015 - Jan 2016
  • Working part-time managing the online sales of the beautifully crafted products sold on the companies website, organising and updating new stock and general admin duties.


Social Media Marketing

Linzers Bakery

Jul 2015 - Aug 2015
  • A temporary position. Updating, managing and branching out into social media promotions. Updating the online presence and consulting on future development.



Communication Design

Norwich University of the Arts

Aug 2015 - Jun 2016
  • Practise led research, graphics, campaigns, concept development,


Illustration BA

Norwich University of the Arts

Aug 2012 - Jun 2015
  • Illustration


Foundation Diploma in Art and Design

University of the Arts, London

Aug 2011 - Jun 2012
  • CCW course, fine art, illustration, communications.