About me

Norwich University of the Arts, graphic design graduate, passionate for bold branding, copywriting and brand creation. Unpacking creative solutions across packaging, visual identity and campaign advertising through copywriting and illustration.

QuestionsProjectsExperienceTeam

• Freelance Creative Designer - free up to two days a week. Client list: Pip & Nut, Ember, Surreal Cereal, Homethings, &Sisters.
• Looking for a remote podcast editor to help me out of a long-term start-up project!
• Workshops in london this summer for book-binding? print-making?

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Projects

• 1

  HOMETHINGS Packaging‘Single-use plastic is bonkers. Homethings makes cleaning products that make sense’ - HomeThings. Creating FMCG Shelf-Ready (print-ready) artwork for brand launch in Waitrose (March 2022) & D2C packaging artwork
• IAF Campaign: REVOLUTIONARY WOMENI had the pleasure of working as a illustrator / designer for this campaign directed and run by the fabulous I AM FEMALE. 'In honour of LGBTQ+ History Month, we’re raising the voices of 7 revolutionary women who have shook up the world of queer activism and paved the way for others to fight for inclusion and rights for the LGBTQ+ community. These are stories of incredible, revolutionary women that deserve to be told' - words by I AM FEMALE.
• 1

  IKEA x Home Away from Home (Concept)Design Bridge 1st place winner for 'The Start' competition 2021. In 2021, the number of refugees not settled in a safe place has gone through the roof and a record 235 million people will need humanitarian aid, which the UN attribute almost entirely to Covid-19. The 'Home Away From Home' campaign helps to rebuild the lives of refugees from the ground up with a range of patterns across 5 different product points. These products have been uniquely designed by professionals displaced from their ho
• 2

  Nanna Mexico rebrandBulletproof 1st place winner 2021 competition. Nanna Mexico is a beautiful Mexican eatery in Norwich, UK. It's got such a wonderful, vibrant brand story, but it just wasn't being told within the existing cold, dark and brutalist branding. It was my job to give it a new lease of life, sowing the stories seeds with a truly Mexican revival! So, the story made the solution! 'Nanna Mexico, a local eatery serving up vibrant Mexican street food and heartfelt stories. Rooted since 1958 in Mexico City
• 2

  Dirty Cow rebrand conceptDirty Cow concept rebrand! A plant based chocolate in 13 chunky, delicious and funky flavours. The creamy soy chocolate is three times better for the environment than dairy, so the grass really is greener on our side!
• 1

  Rosie LeeIntroducing, Rosie Lee! In the UK our flowers are imported from destinations thousands of miles away, with around 400 million flowers a month in the Netherlands being destroyed because they are not pretty enough or fail to sell for shipment. Some British flower farms work a little differently, by seeding early to ensure roots are well affirmed for flowers to bloom in time for spring. Rosie Lee helps support independent British flower farms by taking the flowers that won't make the cut, off thei

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Work history

Freelance DesignerSurreal
Apr 2022London, United KingdomFreelance
Freelance Artwork FMCG Packaging DesignerHOMETHINGS
Dec 2021London, United KingdomFreelance
‘Single-use plastic is bonkers. Homethings makes cleaning products that make sense’ - HomeThings. Job tasks: Packaging artworking. Advertising. D2D Packaging. Shelf ready packaging.

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Skills

• Adobe
• Adobe Creative Suite
• Adobe Illustrator
• Adobe Indesign
• Adobe Photoshop
• Illustration
• Editoral Design
• Branding
• Branding Design
• Branding Ideas
• Branding Identity
• Branding Packaging
• Campaign Advertising
• Campaign Concept

Education

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1st Class HonoursNorwich University of the arts
Jun 2019 - Jun 2021Norwich Rd, London E7, UK
1st class Ba with Hons

Awards

The StartDesign Bridge and Partners
Winner of the 2021 ‘The Start’ competition partnering Design Bridge and The Guardian, with Lexi Lane
Bulletproof Graduate Competition winner (1st place)Bulletproof