About me

Passionate about brands, culture and sustainability and interested in trends research and cultural nuances. https://senseworldwide.com/klaudia-pawelczyk-london/

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Work history

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Insight strategist / Research managerCatalyx
Aug 2021London, United KingdomFull Time
InternCrowd DNA
Jan 2020London, United KingdomInternship
Involved in a range of live projects, for clients such as Booking.com, Peroni and adidas. • undertook desk, trend and competitor research • sourced participants • took notes during f2f video interviews and client calls • entered interview data into analysis tables and contributed to the analysis • assisted in creating a client-facing deck and creative output • created a discussion guide for fieldwork

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Skills

• Strategy
• Trend Forecasting
• Consumer Trends
• Cultural Trends
• Research Insight
• Customer Research
• Consumer Behaviour
• Market Research
• Qualitative Research

Education

• Bachelor of Arts Second Class Honours (First Division) London College of Fashion, UAL
Oct 2015 - May 2018London, United Kingdom
The course facilitates the understanding and skills required in the creative industries in general and global fashion market with a buying and merchandising focus.