Fascinated by the way people engage with brands through the ever increasing convergence of offline and online worlds. Inspired by great ideas.
Things I Love:
City: Berlin
Book: The Secret - Rhonda Byrne
Magazine: Cereal
Brand: Soho House
Product: Land Rover Defender
Speaker: Sir Ken Robinson
App: Dotspot
Theatre: Faces In The Crowd - The Royal Court
Biscuit: The humble Rich Tea
Projects
- Cannes Lions - #FutureIsEqual CampaignAt the 2015 Cannes Lions Creativity Festival, working at FutureBrand, we partnered with HRC and worked together to deliver a high awareness guerrilla campaign. We had adverts placed in the official Cannes Lions magazine, an HRC equality flag flying over the festival (a festival-first) and over 12,000 leaflets produced and distributed with the HRC badge attached, encouraging the uploading of a selfie with the badge, using the hashtag #FutureIsEqual. All of this content was created & co-ordinated
Work history
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Co-Founder & Head of BrandDotspot
- London, United KingdomFull Time
Dotspot is evolving the way the world Discovers places. We've created the world’s first city guide, totally powered by Influencers.
From cafés and bars, to art galleries and farmers’ markets - Discover, save and share your new favourite spots & influencers in under 30 seconds.
Discovery is Beautiful.
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Skills
- Advertising
- New Business
- Digital Marketing
- Social Media
- Brand Creative Strategy
- Integrated Advertising
- Branding
- Digital Strategy
- Abobe Creative Suite
- Events
Education
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Advertising and MarketingBournemouth University
- Bournemouth, United Kingdom