lanre agbetayo

lanre agbetayo

Marketing ProfessionalLondon, United Kingdom
+ Info


Zsolt Berki
Dario Tameu
Charles Sin
lanre agbetayo

lanre agbetayo

Marketing ProfessionalLondon, United Kingdom
About me
A highly efficient, innovative and methodical marketing person with extensive experience of supporting sales growth by reviewing, developing, defining their overall marketing strategy. Can relate well with people at all levels and has the flexibility of working well as part of a team or individually. Comfortable working in a fast paced, hands-on, growth orientated work environment and possessing a proven ability to ensure that brand messages, standards and communications are understood and implemented effectively. Now looking forward to a making a significant contribution to the marketing department of at your company
  • Fashion Magazine
    Fashion Magazine
Projects credited in
  • NBC Universal - hayu
    NBC Universal - hayuLaunching hayu. Reality on demand. NBCUniversal International came to us with a unique brief; they were creating an all-reality subscription video on-demand service. And they wanted help to differentiate the service and stand out from the crowd. With a strong brand strategy and name provided by NBCUI – hayu – Stereo assisted in developing the look and feel of the brand. Working alongside NBCUI, Stereo defined the UX for the website to help to create one of the most intuitive, socially integrated
Work history
    Executive DirectorOMD EMEA
    London, United KingdomFull Time
    • Leadership and Management: To provide excellent leadership to the team including ensuring that staff are supported, well trained, have access to opportunities for personal and professional development and are effectively managed to deliver optimal performance for implementing DMP & CDP recommendations. • Strategic Governance: Responsible for hands-on troubleshooting: Dive into the details, proactively addressing any issues that may arise during campaign execution, ensuring smooth operations and timely resolution. • Brand Planning: Led in formulating an all-encompassing marketing strategy that comprehensively addresses the marketing funnel, with a distinct focus on driving sales. • ROI Optimisation: Emphasise a data-driven strategy, continually track and optimise the ROI impact of all paid media campaigns across Meta, Google & LinkedIn and communication activities to maximise effectiveness.
    Verb Brands logo
    Verb Brands logo
    Digital Marketing StrategistVerb Brands
    London, United KingdomFreelance
    Effectively manage people by building a high-quality working relationship and providing a blend of support, development and performance management that enables individuals to work at their best. Coach, advise and share information on digital content, communications and services with the wider organisation. Encourage and support staff across the Fund to engage with digital communications and adopt a ‘digital first’ mindset. Actively learn and develop to stay up to date with developments in area of expertise and to meet the changing needs of the job, team and organisation by participating in appraisal and appropriate learning activities. Deliver new digital products and enhancements to existing products to achieve improvements in online and offline customer journeys, driving a step change in the technology and data that underpins the experience. Deliver a digital governance framework with policies and standards and culminating in a design playbook. Build and lead the digital team to plan, create and implement a comprehensive comms and social media strategy to increase reach, number of followers and engagement, and ultimately to drive revenue.
+ Show more
  • SEO
  • PPC Advertising
  • Affiliate Marketing
  • Social
  • Digital/ Print
  • Paid Social
  • Abobe Creative Suite
  • Photos
    2:1 Business Management & MarketingCoventry University
     - Coventry, United Kingdom
    This three year course allowed me to study a broad range of business subjects together with more focused marketing specific topics. Where this provided the opportunity to explore digital marketing, brand & corporate communications together with business management, entrepreneurship, HR service delivery and managing organisational change. Modules include; Corporate Marketing Strategy, Applied Advertising, Research skills for Marketing, Human Resource Management in a Business Context, Business Management, Brand & corporate communication.