Laura Hobern

Laura Hobern

Sales and Marketing Manager United Kingdom
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Laura Hobern

Laura Hobern

Sales and Marketing Manager United Kingdom
About me
My creative degree and experience in marketing has inspired me to pursue a creative design/marketing job. Having worked in a variety of industries I gained and developed a wide skill set and strong business acumen. With devout attention to detail and great organisational skills combined with fantastic digital artwork and hand drawing abilities. I constantly push myself and strive to more challenging roles and responsibilities making me an ideal candidate for a design or marketing role.
Projects
  • Product Catalogue
    Product CatalogueAlongside the IFE show I am also currently leading the design and creation of the catalogue which will show our current products and recipe ideas along with product coding and pricing. I am solely responsible for the editing and preparation of the catalogue so it is print ready which has greater increased my understanding of typography, layouts and all fundamental principles of print and artwork. I was also able to use my photography skills to take product pictures.
  • IFE Show
    IFE ShowProject Manager for our space in the IFE show - the largest food event in the UK. I am designing the stand, organising construction, being resourceful with the budget and marketing our brand pre-show. I have created visuals for this project along with presentation boards and mock ups. I have also created print-ready digital artwork for the walls of the stand and met every deadline for the event with ease. The creative production process has allowed me to communicate my ideas and design journey to the UK team and Head Office in Berlin, being flexible with any changing requirements they may have.
  • The City of the Beasts FIlm Adaptation
    The City of the Beasts FIlm AdaptationAn enchanting story based on the novel, The City of The Beasts by Isabel Allende, my film adaptation follows the struggle of a young man, Alex, sent to live with his fierce, crazed grandmother Kate in Brooklyn, whilst his mother is battling cancer. She is a pipe-smoking, vodka drinking old reporter with eyes “as sharp as daggers’ points”. Kate is currently working for National Geographic and about to embark on an expedition to the dangerous, remote world of the Amazon rainforest, but rather than change her plans, she simply takes Alex with her. They are searching for “The Beast” and the land it inhabits, “The Eye of the world” – The City of Eldorado. To get to the city of gold, Alex and his entourage travel through a labyrinth of caves, filled with crystals and magical beings. When they come out the other side it is not quite what they were expecting…
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Work history
    Sales & Marketing Manager
    - Project Manager for our space in the IFE show - the largest food event in the UK. I am designing the stand, organising construction, being resourceful with the budget and marketing our brand pre-show. I have created visuals for this project along with presentation boards and mock ups. I have also created print-ready digital artwork for the walls of the stand and met every deadline for the event with ease. The creative production process has allowed me to communicate my ideas and design journey to the UK team and Head Office in Berlin, being flexible with any changing requirements they may have. - Alongside this I am also currently leading the design and creation of the catalogue which will show our current products and recipe ideas along with product coding and pricing. I am solely responsible for the editing and preparation of the catalogue so it is print ready which has greater increased my understanding of typography, layouts and all fundamental principles of print and artwork. I was also able to use my photography skills to take product pictures. -Everyday roles include booking in deliveries and organising the transportation and shipment of food products. -Meeting and negotiating with clients. -Developing different marketing strategies to increase the popularity and awareness of the company including developing a website, networking and organising events.
    BBC logo
    BBC logo
    Art Department AssistantBBC
     - 
    I worked on the BBC adaptation of Roald Dahl's Esio Trot for 2 weeks as an art department assistant. I was responsible for set dressing and sourcing fabrics and items in London. I also participated in digital artwork and product packaging for props.
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Skills
  • Events
  • Film
  • Marketing PR
  • TV
  • Print Design
  • Art Direction
  • Design
  • Excel
  • Illustrator
  • Indesign
  • Office
  • Photoshop
  • Powerpoint
  • Word
Education
    Design for Film and Television
     - 
    Design for Film and Television, graduated with a BA Hons 2:1