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Laura Sayers

Senior Account Executive

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  • LevelJunior
  • LocationWadhurst, United Kingdom
  • AvailabilityLocked Pro Plan feature
  • ProfessionsMarketer - Marketing Communications - Marketing Coordinator

Projects

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Do you really want to delete project De La Warr Pavilion website?

Projects Tagged In

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Do you really want to delete project Ladybird By Design?

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Do you really want to delete project Bridget Riley: The Curve Paintings 1961-2014?

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Do you really want to delete project Willem Sandberg: from type to image?

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Do you really want to delete project The People's Pavilion: Our First 80 Years?

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Do you really want to delete project Fiona Banner: Buoys Boys?

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Do you really want to delete project De La Warr Pavilion website?

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About me

Hello I'm Laura, a Senior Marketing Executive at Fieldworks Marketing, an award-winning retail specialist PR and digital content marketing agency. I graduated from the University of Brighton in 2014 and started my career at the De La Warr Pavilion, an art venue in Sussex. Since graduating I have taken on significant accountability and have been acknowledged for creating new and alternative ideas.

Skills

  • Events
  • Marketing PR
  • Blogging
  • Email Marketing
  • Social Media Marketing
  • Wordpress
  • Communications
  • Office
  • Basic Html
  • CMS Management
  • Basic Photoshop Skills
  • Innovative Thinker
  • Target Driven
  • Art Marketing
  • CRM System
  • CRM
  • Digital Expertise
  • Marketing
  • B2C Marketing
  • B2B Campaigns

Work history

Currently

Senior Account Executive

Fieldworks Marketing

Jul 2017
  • Wadhurst, United Kingdom
  • Full Time
  • To develop and execute multi-channel campaigns on behalf of clients. I ensure the smooth running of day to day activities within digital marketing campaigns – communicating the correct information to all members of the team and to clients. My day to day responsibilities includes: • Create and coordinate engaging, bold and creative messaging for social media profiles and campaigns on behalf of clients • Plan and execute email marketing campaigns using MailChimp and marketing automation platforms • Coordinate and execute campaigns using marketing automation software (Hubspot etc.) • Analyse campaign performance data and interpret results to inform change • Brainstorm collaboratively with wider team • Build presentations for proposals and pitches using PowerPoint or similar • Share campaign details with the client and all team members • Create of charts and graphics of data for reports • Write status reports throughout the duration of the project to keep clients and team updated • Offer creative ideas and innovations to develop exciting campaigns and encourage clients to understand the importance of creativity throughout projects • Coordinate external suppliers

2016

Marketing Assistant

De La Warr Pavilion

Aug 2014 - May 2016
  • Freelance
  • This post has provided me with significant opportunity to manage multiple deadlines, schedules, and marketing campaigns for a diverse demographic. Through a range of online and offline channels some of my responsibilities have included: managing the main www.dlwp.com website using a CMS, social media, updating and designing the shop website using Big Cartel (shop.dlwp.com), mail-outs, basic Adobe Photoshop, liaising with internal and external contacts including designers and printers, organising physical print, and blogging.

2017

Marketing Coordinator

De La Warr Pavilion

Aug 2014 - Jun 2017
  • Bexhill-on-Sea, United Kingdom
  • Full Time
  • Working at one of UK's most respected contemporary arts venues. This post has provided me with significant opportunity to be creative whilst manage multiple deadlines, schedules, and marketing campaigns for a diverse demographic. Through a range of online and offline channels some of my responsibilities have included: managing the main www.dlwp.com website using a CMS, social media, updating and designing the shop website (shop.dlwp.com), creating mail-outs, basic knowledge of Adobe Photoshop, liaising with internal and external contacts including designers and printers, organising print, and blogging. Twitter @dlwp Facebook /dlwp35 Instagram @delawarr

2014

Student PR Account Manager

University of Brighton

Oct 2013 - Jun 2014
  • Internship
  • For my PR module I managed a group of four students under the name of Compass Communications for a live client: St Wilfred’s Hospice, a charity with 8 retail stores. Working alongside their retail division, we provided expertise with the help of the University in PR, communications, online and offline promotional marketing techniques, and social media. During this time we assisted the launched of a pop-up shop in the local town and constructed our own fashion shoot for promotional purposes.

2012

International Summer College Program

Walt Disney World, Florida

Jun 2012 - Aug 2012
  • Internship
  • An incredible experience, taking myself out of my comfort zone, into another country and adjusting to a different culture. I worked in one of Disney World's Water Parks, Blizzard Beach. In a constant fast paced environment, independently and within a team to try and meet weekly and daily targets, whilst promoting the Disney image.

Education

2014

BA(Hons) Degree in Retail Marketing

University of Brighton

Sep 2011 - Jun 2014
  • The course combined marketing and business management skills with specialist modules, such as PR, finance and accounting, e-tailing, consumer psychology, and advertising. During this time I was given the opportunity to work abroad for three moths at Walt Disney World in Florida. I also wrote a 10,000-word dissertation. My dissertation explored multichannel fashion retailing: the impact on consumer behaviour. For my PR module I managed a group of four students under the name of Compass Communications for a live client: St Wilfred’s Hospice, a charity with 8 retail stores. Working alongside their retail division, we provided expertise with the help of the University.