PostsProjectsExperienceTeam

Projects

• 3

  Political Genius

Projects credited in

• 2

  Recycle Coca-ColaBrief: Encourage more people to recycyle Coca-Coka's plastic bottles, specifically 16-25 year olds across the UK.
• 1

  #iampoliticalgeniusBrief: Encourage more young people to vote in the upcoming election. Problem: Young people are voting in the upcoming election, but the real issue is that they don't understand what they are voting for. Solution: "Translate" politics into a more digestable language. Execution: Create a spoof of Genius (a website and video series dedicated to explaining artist's lyrics) to explain political jargon, this runs on user generated content and visitors can vote for different definitions. This website w

Work history

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Creative CopywriterPRETTYBIRD
Jul 2017 - Jul 2017The Old Truman Brewery, London E1, UKInternship
Brainstorming and idea development for the creative concepts for TRU. bar commercial ads Copywriting scripts for the TRU. bar creative concepts Curated a visual reference mood boards for the art direction of the campaign
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Creative InternBD Network
Jul 2017 - Aug 2017London, United KingdomInternship
Audience research and conceptualising the creative strategy for Coca-Cola’s Recycling campaign and Cadbury’s Fab 5 advertising campaign. Presenting brand research and creative concepts for Corona's experiential marketing event activation aimed at targeting young professionals. Produced a insights and trends report for the strategy team on their client competitors in the food and alcohol industry.

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Skills

• Brand Creative Strategy
• Content
• Art and Creative Direction
• Social Meda Strategy
• Content SEO
• Advertising Copywriting
• Experiental Marketing
• Fashion Marketing
• Strategy
• Google Adwords

Education

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BA (Hons) : History 2:1Queen Mary & Westfield, University of London
Sep 2013 - Jul 2016London, United Kingdom

Awards

Arts Awards - SilverArts Council England
I received a creative arts award from the Arts Award, which is managed by Trinity College London in association with Arts Council England. This was for my participation in a group project in response to a creative brief to encourage youth participation in the 2017 Snap Election. But also for developing my craft in leadership and creativity for my own personal project.