Lauren Fitzgerald

Lauren Fitzgerald

Digital Marketing ManagerLondon, United Kingdom
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Connections
Pip Jamieson
Kid Circus
Ella Masters
Lauren Fitzgerald

Lauren Fitzgerald

Digital Marketing ManagerLondon, United Kingdom
About me
I've worked as a marketeer for over 9 years in the music and tech industries working with artists and brands to build online marketing and streaming strategies, create industry leading content, and develop audiences.
Projects credited in
  • Aitch 'AitcH2O' - EP Campaign (Marketing Strategy + Campaign Manager)
    Aitch 'AitcH2O' - EP Campaign (Marketing Strategy + Campaign Manager)Campaign Overview: Aitch signed to Since ’93 after his ‘Straight Rhymez’ freestyle hit 1 million views in just a couple of weeks, on his own YouTube channel. He garnered attention from the likes of Virgil Abloh who called him ‘the future’, as well as the likes of Stormzy and Wiley. Aitch continued to release freestyles online, and each of them helped to grow both his following, and his online persona even more. Our job: we needed to develop Aitch into an ‘artist’, and not ‘just a rapper’. Camp
Work history
    Sony Music UK logo
    Sony Music UK logo
    Senior Marketing ManagerSony Music UK
    London, United KingdomFull Time
    Sony Music UK logo
    Sony Music UK logo
    Senior Digital Marketing ManagerSony Music UK
     - London, United KingdomFull Time
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Skills
  • Digital Marketing
  • Social Media Marketing
  • Content Creation
  • CRM
  • Audience-facing Copywriting
  • Social Media Management
  • Copywriting
  • Marketing Strategy
  • Marketing
  • Music Marketing
Education
    T
    T
    (BA Hons) 1:1 Popular MusicThe University of Liverpool
     - Liverpool, United Kingdom