Marketing graduate, specialising in ethical marketing and corporate social responsibility. Extensive experience includes; both retail and hospitality industry, obtaining a number of positions and management roles, oversees volunteer work, conversational Spanish speaking and business start up acumen.
Projects
- Fundraised over £850 living on £1 a day for 6 weeksFundraised over £850 for charitable organizations aiding poverty in developing countries. I chose to live off £1 a day for 6 weeks to demonstrate the life long difficulties and restrictions over 80% of the global population survive on, approximately $1.29 a day living below the poverty line. The project was immensely physically and mentally challenging, as at the time, i was working night shifts at Victoria's Secret, a highly demanding and fast paced job. The physical difficulties were encouraged, knowing that 80% of the worlds population living under the poverty line, accounts for around 70% of the physical workforce, mainly in tough, manual, agricultural jobs. Other struggles, such as lack of nutrition sufficient for my lifestyle, faltered in other aspects, emotionally and mentally as initially i wanted to only do the challenge for one week, as advised by a medic, but the more i researched and experienced this way of life, the more motivated and driven i became to experience an accurate representation of a global issue, of which i am immensely passionate about. Furthermore, i lived and worked in rural Nicaragua for 3 months, lived amongst the culture and learned their ways. With no electricity, running water or home comforts, these experiences developed understanding and awareness of huge, global issues. As studying ethics and corporate social responsibility at university was the forefront and main event through out my final academic year, i concentrated my strengths and knowledge to spread awareness and teach others about issues and subjects exceedingly close to my heart. Gaining a 2:1 through writing, revising and petitioning against these problems, mainly ethical implication and corporate social responsibility, helped me discover a path of which i am truly determined to follow.
Work history
General Manager
- Sheffield, United KingdomFull Time
Responsibilities include;
- Day to day running of the business
- Management of business contact email account
- Stocking and operations management
- Staff management
- Events planning and management
- Brand and business development
- Ensuring customer satisfaction
VolunteerRaleigh International
- NicaraguaFreelance
Experience includes;
Practical work experience gained:
- Teaching local entrepreneurs basic marketing techniques
- Encouraging and aiding business self starters to set up there own businesses
- Teaching basic hygiene practice, safe water and sanitation
- Teaching and raising awareness of global issues such as equal rights, sustainable development, climate change and global poverty
- Reforestation project including conservation, replantation and awareness building for suffering rural communities
-Recycling campaigns and action days
- Constructing and carrying out primary research investigating the nature of water conservation, hygiene and household poverty on the effects of health
- Writing reports for project partners outlining work carried out, research, results, conclusions, areas for further development aid and budget expenditure
- Construction of grey water filters in rural communities, as well as, demonstrating how to use and importance of water filters
Emotional intelligence experience gained:
- Team leader duties, such as; weekly plan for all volunteers, weekly reports, maintaining motivation and team moral
- Living in and working in extreme conditions, physical and mental
- Working with and integrating into vastly different cultures by living with a host family and building relationships to gain acceptance and trust within such a small, rural community.
- Helping translate between natives and volunteers (English to Spanish)
- Working with other volunteers from different countries, cultures and backgrounds
- Working in a team to reach a shared goal
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Skills
- Visual Mechandising
- Branding
- Advertising
- Marketing
- Relationship Management
- Corporate Strategy
- Brand Developent
- Marketing Communications
- Strategy
- Social Media
Education
BA (Hons) Marketing, 2:1
- Sheffield, United Kingdom
Level 6 Modules;
Global Marketing (2:1)
Strategic Relationship Management (2:1)
Competitive Marketing Strategy (2:1)
Marketing Communications & Public Relations (2:1)
Work Based Learning (2:1)
Client Sponsored Project (2:2)
Level 5 Modules;
Psychology, Behaviour & Communications (1st)
Media & Campaign Management (2:1)
Business Marketing & Sales Skills (2:1)
Marketing Planning (2:1)
Managing Financial Resources for Marketing (2:2)
Level 4 Modules;
Advertising & Promotion (1st)
Market Research (2:1)
Managing Resources (2:1)
Business Environment (2:1)
Understanding Managing Customers (2:2)
Business Analysis (2:2)
Bachelor of Technology in Business, Management and Marketing
- Selby, United Kingdom
MMM Classification obtained
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