About me

Hi, I’m Leigh! I’m a Scotland-based designer specialising in creative projects for forward-thinking brands. With 5+ years of experience in design and marketing, I bring an expert eye for colour, composition and pattern. I’ve worked with design studios and high street fashion labels, creating captivating surface patterns. I’m also skilled in developing innovative marketing strategies and crafting scroll-stopping graphics for brands who share my vision. Let’s collaborate and take your brand to the next level…

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Projects

• Barbie Inspired Menswear PrintRepeaty print design, inspired by the 2023 Barbie movie. I was completely inspired by the vibrant menswear prints featured in the Ken's shirts in the movie. Taking influence from the colour palette and theme of the Miami beach style set, along with the pink gingham print from Margot Robbie's incredible outfit, I created this repeat print. Mocked up in men's shirting, this print is a fun twist on a classic gingham, incorporating digitally drawn elements which are reminiscent of vibrant beach des
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  Email DesignEmail newsletter design for Bohemia Design, using striking graphic design and GIFs to promote new collections.
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  IllustrationDigital illustrations inspired by travel, drawn using adobe photoshop and adobe illustrator
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  Floral Print DesignPainterly floral print collection featuring moodboard & mockup
• Poster DesignPool party poster design and floral illustration for use in the poster, inspired by summer in Miami.
• Lilt RebrandLILT rebrand, product mockup. Personal project - Rebrand of iconic drinks brand LILT as a non-alcoholic sparkling drink.

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Work history

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Freelance Marketing Designer & StrategistLeigh Purves
Jan 2023Edinburgh, United KingdomFreelance
www.leighelizabethstudio.com Freelancing for various clients, assisting them with their overall marketing strategies and carrying out digital design work. My recent work includes: • Email newsletters, copywriting & graphic design • Social media strategy, content creation & scheduling • Marketing campaign strategy • Graphic design for social media use • Packaging design • Social ad campaign strategy and management • Press outreach • Image retouching & editing • Web content strategy
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Content & Marketing ManagerBohemia Design
Mar 2022Edinburgh, United KingdomFull Time
• Developed highly engaging B2B & B2C email newsletters, utilising key metrics to inform valuable reporting and assisting in the creation of effective email workflows. • Directly managed e-commerce and lifestyle photoshoots for use on web, social media, and email marketing channels. • Effectively designed social media assets using industry standard design tools, such as Adobe Creative Suite and Canva on Apple Mac. • Strategised seasonal marketing campaigns, analysing results to optimise future campaigns.

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Skills

• Print Design
• Contemporary Embroidery
• Embellishment
• Adobe Photoshop
• Fashion Accessories
• Hand Drawing
• Digital Drawing
• Textile Design
• Textile Innovation
• Textile Manipulation

Education

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BA(Hons) Design for Textiles (fashion/interiors/artHeriot-Watt University School of Textiles and Design
Sep 2016 - Jun 2018Galashiels, United Kingdom
I graduated Heriot Watt University in 2018 with a 2:1 BA (Hons) degree in Design for Textiles with a specialism in printed textile design. My graduate collection featured vibrant, maximalist textile pieces with a heavy focus on embellishment as well as print design.
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HND Fashion TextilesGlasgow Clyde College
Aug 2014 - May 2016Glasgow, United Kingdom