About me
I am an experienced Account Manager with nearly 5 years of experience in the creative advertising and film industry. My career has mostly been spent in an agency environment, producing content for, and client servicing many of the biggest brands in the UK such as, Budweiser, Stella Artois, Corona, Warner Bros., Universal, Weetabix, KP Nuts, eOne, STX Entertainment and many more.
Due to this experience, I am well versed in dealing with tricky clients in a fast-paced environment, whilst managing many internal and external stakeholders.
In my current role, I work through my clients' brand objectives and gather insights on their target audience in order to draw up a suitable strategy that can be activated through brand partnerships across a range of channels such as; digital, social, TV, podcasting, radio and more. Once the strategy is signed off, it is my job to work with media publishers to produce the campaigns, where I am required to allocate and manage budgets of a wide scale; anything from £50k - £2m. I then work on the creative ideation and production, scripting and storyboarding, then optimising, reporting and gathering learnings for the next phase of the campaign. In silo to this, I have my own commercial targets for The Story Lab that I work towards, ensuring we barter goods and services where possible and work with media partners that are commercially viable to the company, as well as scoping out new business.
It is imperative for me to be highly organised, as each day I am juggling a variety of different brands with tricky clients with varying audiences and objectives. I also manage junior members of the team and pass on my skills to ensure they develop, as well as making them feel supported and valued members of the company.
Projects credited in
- Crunchy Nut - #NotJustForBreakfastCereal is even better in the evening. Fact. Especially Crunchy Nut. So why make another series of ads about eating it for breakfast when people are already indulging in it after dark? C'mon, who doesn't like a handful of Granola straight out the pack? Whether you've just got in from work and you're after something to satisfy you 'til dinner, or you're binge-watching the latest Netflix original...dry or with milk, Crunchy Nut is a great evening snack. So we wanted to create a social campaign
Work history
Account ManagerDentsu Aegis Network
London, United KingdomFull Time
Skills
- Media
- AV Production
- Print Production
- Digital Production
- Film
- Social Advertising
- Client Accounts
- Agency Background
- Time Management
- Budget Negotiation