LM

Liam Martin

SalespersonHelensburgh, United Kingdom
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6

Connections
Justin Poulter
Cynthia Kibirige
Konadu Gyamfi
LM

Liam Martin

SalespersonHelensburgh, United Kingdom
Projects credited in
  • British Heart Foundation-Workout for the hearts
    British Heart Foundation-Workout for the heartsAiming to get more volunteers for the British Heart Foundation charity shops, this campaign focuses on a specific group: middle-aged men. By highlighting the moral value and health benefits of volunteering, this campaign encourages the target group to volunteer for their health and for other people’s health. Problem: Middle-aged men face the risk of heart problems but don’t feel like exercising regularly. Insight: Moving furniture is a great weight-lifting exercise and can greatly reduce the r