About me

I am an experienced Marketing Consultant, specialising in Social Media Creative Content & Production. Alongside my marketing career, I'm also a spin and fitness instructor across Gymbox and Dog House Fitness studios in London. Working with growing & well-known FMCG, fashion, TV, fitness & luxury brands. I have worked with brands such as: itsu ltd, Ondine Cuisine, LiQ, Dog House Fitness, B+ Mollie, Mare Street Market, CBBC and Vibrant Vegan. Creative: social media creative direction, design, content concepts & copywriting Production: ongoing or one-off production management, briefing photographers & videographers, props, talent & location sourcing, shot lists, styling & logistics Strategy: Create social media strategies to build brands creatively in the digital space Management: Social channels management & community management Paid social: Ongoing or one-off campaign management & reporting.

QuestionsProjectsExperienceTeam

Projects

• Lindt Art Direction + ProductionShoot production + art direction for Lindt UK.
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  itsu copywritingAs Group Digital Marketing Manager for itsu, I was the custodian for itsu's tone of voice and copywriting guide. I wrote all types of copy from social media captions and adverts, blog posts, website copy, product packaging, point of sale, digital totems in store, ATL campaigns and more!
• DOG HOUSE FITNESS paid socialCreating compelling content & copy for Dog House Fitness's paid social media advert campaigns to drive membership purchase across FB & IG.
• Prepare to LiQ your lipsLiquor infused ice cream brand social media launch. Social media strategy, creative direction, design, production, social channel management.
• #OndineCuisine Social Media RebrandSocial media strategy, creative direction and production to produce a new look for the luxury cookware brand.
• #liqitupLifestyle art direction & production for LiQ ice cream

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Projects credited in

• itsu Social
• GUDDOGContent Creation / Copy / Influencer Outreach / Community Management / Photoshoot Producer + Director

Work history

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Founder + coachLisa's Living Club
Jun 2020London, United KingdomPart Time
Founder of fitness subscription business called Lisa's Living Club. Live and on demand training + an online and in person community of over 100 members.Founder of fitness subscription business called Lisa's Living Club. Live and on demand training + an online and in person community of over 100 members.
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Social Media & Creative Marketing ConsultantSelf Employed
Mar 2019London, United KingdomFreelance
Social media and creative marketing consulting for FMCG, food & drink and fitness. - Working independently on various clients including LiQ ice cream (www.liq.cool) - responsibilities include social media strategy, art direction, shoot production, execution, paid social management, reporting. - Freelancing a few hours a week for a start up social media agency called Baby Flamingo, working on various clients including the BBC & Vibrant Vegan - responsibilities include content creation, content management & community management.

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Skills

• Marketing
• Social Media Marketing
• Marketing Strategy
• Copywriting
• Creative Art Direction
• Content Marketing
• Creative Marketing
• Social Media Advertising
• Social Media Management
• Creative Briefing

Education

Bachelor of Arts (BA) University of Leeds
Aug 2012 - Apr 2016Leeds, United Kingdom
BA hons in Spanish & English with Mandarin studies