itsu copywriting

  • Lisa Hoey

As Group Digital Marketing Manager for itsu, I was the custodian for itsu's tone of voice and copywriting guide. I wrote all types of copy from social media captions and adverts, blog posts, website copy, product packaging, point of sale, digital totems in store, ATL campaigns and more!

itsu copywriting by Lisa Hoey
itsu copywriting by Lisa Hoey
itsu copywriting by Lisa Hoey
itsu copywriting by Lisa Hoey
itsu copywriting by Lisa Hoey

Lisa Hoey
Content & Social Media Consultant