About me

I have 20 years experience working in Creative Operations for some biggest & brightest brands in eCommerce, Fashion, Technology & Media such as ASOS, Farfetch, Soho House, Peloton and Grazia. I'm passionate about simplifying the creative process to ensure that Creative teams and individuals can do brilliant work that's delightful, sustainable and successful. My working style is collaborative, I'm curious and I will be the person to drive things forward. As a Project Director, I have the skills to look after creative talent, manage end-to-end production workflows, and link cross-functional teams so that they can work together. Let's work together: If you're an independent creative, and feeling dragged down by the admin, missing the jobs you really want, and wanting someone to organise what's next whilst you handle the latest deadline, then let's work together. Show me your long list of "things to do", and I'll pick it up, make it happen and support you to achieve your potential. If you're not a "creative person" and desperate to understand how + why creative stuff needs to happen to achieve growth and success for your business, let's work together. Tell me about your business, and I'll show you how to create content that works for you.

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• As an independent creative, when is the right time to find yourself an agent and/or manager? Have you done it? Was it worth it?

Work history

Project Director (Creative PM)Peloton
Mar 2023 - Jun 2023London, United KingdomFreelance
Project managed the Creative team to deliver the March 2023 Peloton Brand Refresh. Working with the CD and global creative team that spans London, NYC and Berlin. - Scheduling + planning for multiple production workflows - CRM, website, video, paid media. - Video + photo shoot production - Managed senior stakeholders - CMO, Product Directors, CD
Creative Operations LeadSproutl
Mar 2021 - Feb 2023London, United KingdomFull Time
Responsible for the Creative Operations at Sproutl, a VC backed (Index) gardening marketplace. I have delivered brand and ecomm across all channels and touch points. - Planning & ideating all content - Scheduling & optimising content across site and social channels (Tik Tok, Instagram, FB) - Creative Producer of video & stills shoots - Focussed on establishing a network of community creators

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Skills

• Content Planning
• Project Management
• Creative Resourcing
• Copywriting
• Budget Management
• Rights Management
• Creative Concepting
• Brand Creative Strategy
• Editorial Content
• Social Content