Illustration, Art Direction and Design.
Lukas Novotny creates visual concepts and bespoke illustrations for creative agencies, architecture studios and property developers.
Clients: Aloft Hotel, Exposure, Kinrise, Carnival Cruises, Collège Alpin Beau Soleil, Steel House Copenhagen, Black & White Whisky, The Office Group, Trunk Animation, Quatro Publishing, Rizzoli International
Projects
- Kinrise, Martins Bank BuildingKinrise is a developer focused on restoring historical buildings and bringing them to modern standards. Liverpool’s Martins Bank Building is one such structure. Commissioned to create a series of Art Deco-inspired illustrations, featuring scenes like the glamorous interiors and the majestic exterior. The architectural drawings are used as promotion both in print and digital.
- Black & White, animationTraditional Scottish whisky Black & White is making inroads into a booming new market – India. A new campaign was launched to present a brand new bottle. Commission to art direct and illustrate short animated videos featuring real-life actors and drawn backgrounds. In collaboration with Trunk Animation & LOVE. agency.
- Paper Pop-Up book - illustration, design, paper engineering and productionI made a pop up book for Beau Soleil, Swiss based Alpine boarding school. It’s used as a promotional tool for their agents all over the globe. The book is design to excite the potential students (and their parents). Each spread is a 3D pop-up and features part of the school experience. There are pages introducing the school building, dorm room, class room and gym. Furthermore two spreads are dedicated to exotic travels students do. I designed the pop-up mechanisms, illustrated and produced the
- London architecture illustrated book - Modern LondonMy first published book! 211 detailed illustrations, 122 buildings and 3.5 years of writing and drawing. Released by White Lion, imprint of Quarto Publishing. It was shortlisted for British Book Design Awards 2019. Available in all good bookshops around the UK and online for the rest of the world.
- Boardriders Brandingcollaboration with Miroslav Roubí?ek – COLMO Made with Colmo studio. The task was to design simple logo which could be easily and effectively embossed to different materials.Client was a group of young entrepreneurs starting a new company focused on snow boarding, skateboarding and surfing. Can logo truly contain the nature of company (without any small illustration around it)? I asked myself “What does snowboarding, skateboarding and surfing have in common?”. Their dependency on the environ
Work history
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F
Multidisciplinary DesignerFreelance
London, United KingdomFreelance
Exposure London
Medicine Man
M Studio
...
3
3
Graphic Designer3 Fish in a Tree
- London, United KingdomFull Time
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Skills
- Print Design
- Typography
- Brand Identity
- Illustrator
- Indesign
- Photoshop
- Premier Pro
- Digital Design
- Paper Engineering
- Paper Craft
- Set Design and Construction
- Creative Suite
- After Affects
- Visual Style
- Art Direction
- Book Design
- Cover Design