Malin Persson

Malin Persson

Partnerships and Brand Partnerships ManagerUnited Kingdom
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Connections
JVG Studio
Stephen Mai
Florence To
Malin Persson

Malin Persson

Partnerships and Brand Partnerships ManagerUnited Kingdom
Projects
  • The Big Friendly Gigantic Data
    The Big Friendly Gigantic DataLooking into the art of analytical reading this take on the classic text by Roald Dahl showcases the text in a completely different language. A visual language. Constituted on generated datasets originated from the original text.
  • The Data Showroom
    The Data Showroomconceptual data visualization. with a brief set by the judges at YouGov the task behind this one was so showcase the 'YouGov Profiles' marketing tool and the vastness of the data that comes with it. by eliminating the middle hand and speaking directly towards the end costumers - the consumers that actually are providing the data in the first place - the outcome became an objectification of the abstract amount of data points they have. by calling upon common denominators and common ground - in this case a shoe shop - it will be easier for everyone to understand the importance and significant benefits that data supported marketing campaign can drive from.
  • Creative Direction for The Degree Show
    Creative Direction for The Degree ShowConcept to completion. As elected 'Creative Director' I worked on this cross media and multi platform project alongside my last 8 months of studies. With such a multifaceted project nature my role was fluid from the beginning through to the end. By initially touching on everything from admin, sponsorship deals and communication with different in-house and outside departments the project made me gain thorough insights into creative event management, planning and execution. I concentrated on print > way finding > set design > overall look & feel of the VI > all merchandise + other brand assets and touch points.
Projects credited in
  • Glug Summer Party
    Glug Summer PartyGluggers, it's time! Time for a celebration of summer, of creativity, of friends, of the industry and of you! Together with CANNT Festival & Creative Equals, Glug London is once again back at Cargo in Shoreditch. We've pre-invited a whole host of featured agencies, brands and studios joining us on the night. 50 of them, to be specific. This is our largest Summer Party to date, and we're serving up endless opportunities for some good ol' Notworking with existing, and new, friends. We know it's
Work history
    Creative Director
    Concept to completion. As elected 'Creative Director' I worked on this cross media and multi platform project alongside my last 8 months of studies. With such a multifaceted project nature my role was fluid from the beginning through to the end. By initially touching on everything from admin, sponsorship deals and communication with different in-house and outside departments the project made me gain thorough insights into creative event management, planning and execution. I concentrated on print > way finding > set design > overall look & feel of the VI > all merchandise + other brand assets and touch points.
Skills
  • Brand Management
  • Brand Activation
  • Brand Partnerships
  • Community Management
  • Project Leader
  • Marketing Campaigns
  • Business Pitching
  • Strategy Development
  • Marketing Strategy
  • Strategic Planning
Education
    Graphic Design
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