My office is a seasoned art and design studio based in south Berlin. Specialised in Visual Branding, Art Direction, Photography. I assist my clients to transform their ideas through diligently crafted design with strategic thinking and to reach their audiences with a clear communication concept and a perfect media mix.
My style of design creates clear speech, which transform brands into powerful cross-cultural assets. I currently work with clients in Melbourne, Byron Bay, Los Angeles, Frankfurt, Berlin and Paris, who collaborate with me to develop their creative ambitions.
Photography:
http://marcel-lunkwitz.com
Projects
- Fortune SeekersFortune seekers - between uncertainty & future Gentle portraits of a society full of hope The portraits of the series "Fortune Seekers" refer to "the search for happiness in post-colonialism." They describe the life and work of the people of Madagascar where the aftermath of colonisation is still being felt. On my journey through Madagascar I wanted to capture fragmented moments of the inhabitants’ lives. With my portraits, I try to capture that moment which allows an insight into the inner
- Visual Branding, Campaign for BNDNWK – Berlin Design WeekOnce a year, BERLIN DESIGN WEEK turns the German capital into a platform for innovative design. The multifaceted program includes formats such as exhibitions, showrooms, talks, films and workshops, which are held over seven days in parallel at many different locations in the city. Designers, museums, cultural institutions, galleries, studios, project spaces and companies present new approaches and currents within contemporary design. Service Art Direction, Campaign, Branding Refinement, Web D
- Vinyl Cover Design for »City at Dark«Art direction for the debut album of the Berlin art-pop duo CITY AT DARK. Founded by, the viennese artist Laura Landergott and the Israeli guitarist Yair Karelic. City At Dark is a perfect symbiosis for the album with the same name, which was released by Snowhite Records. Dark art pop, with atmospherically arranged, reduced beats and sprawling distorted guitars. Photography by Julia Karelic Merkel
- Visual Branding for the GREENTECH FestivalThe first GREENTECH FESTIVAL was held under the motto »Celebrate Change« – for three days we celebrated change with the world's best green pioneers, more than 60 exhibitors with groundbreaking technologies and tens of thousands of enthusiastic visitors. For this festival we did the branding, campaign and equipment signage for the exhibition and conference. Service Art Direction Campaign, Branding Festival Signage Team Marcel Lunkwitz / Art Direction Kathrin Schiebler / Creative Direction
- FriedmanberlinOur packaging design, the noble catalogue and accompanying media for different target groups support the philosophy of Friedmanberlin's products. Expressive hot foil stamped typography is layered over well selected colour blockings to create an engaging and rich packaging experience. At an closer inspection oft the packaging it reveals a special fine art paper approach with an hard edge. Photography: Cyrill Matter
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Work history
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S
Creative & Art DirectorSelf Employed
Berlin, GermanyFreelance
Visual Branding & Strategy, Interactive Design,
Corporate Design, Print Communication, Photography,
Campaign Strategy, Editorial Design
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Art DirectorGREENTECH Festival
- Berlin, GermanyFreelance
Visual Branding & Strategy, Interactive Design
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Skills
- Corporate Branding
- Typography
- Photography
- Editoral Design
- Web Design
- Digital Design
- Fashion Styling
- Creative Direction
- Film Production
- UX Design
Education
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Graphic DesignAcademy of Fine Arts Leipzig
Leipzig, Germany
Typography and Book Design, Prof. Günter Karl Bose
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B
Diploma in Design and MediaBurg Giebichenstein University of Art & Design Halle
- Halle (Saale), Germany
Fashion Design, Prof. Joachim Schielicke, Prof. Thomas Greis
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Awards
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Jury Member of German Design AwardGerman Design Award
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3rd Prize, European Fashion Award FASH 2011European Fashion Award
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