Projects
- Alaya // BrandingAlaya is a brand that wanted to stand out in the ever growing fashion market in Caracas, Venezuela. They are inspired by the bohemian lifestyle that has influenced fashion throughout time. Based on the phrase “Written in the Stars”, the logo gives an esoteric vibe through destiny represented by the stars. The typography selected for the logo has a worn out look to represent the bohemian style and its elements portrait those free-spirit trends. Project for The F Room Agency
Work history
DesignerApple
- London, United KingdomFull Time
Designer for the International TV App Team focused on content design, both production design projects and editorial collections inside the AppleTV platform.
Crafted original artwork for editorial moments and reworked and updated existing assets to showcase the latest film and TV releases on the platform, experienced in artwork localisation for different regions including character-based and non-Latin languages, and created design solutions for partner promos that aligned with the TV App available templates and Apple’s design style.
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Graphic DesignerPam Pam London
- London, United KingdomFreelance
Conceptualized and designed a series of social media assets for Pam Pam London, a boutique shop focused on women sneakers and special trainers releases.
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Skills
- Branding
- Branding Design
- Social Media
- Video Creation
- Video Design
- Social Media Marketing
- Digital Design
- Web Design
- Web Banners
- Newsletter Design
Education
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Bachelor in Mass CommunicationUniversidad Monteávila
- Caracas, Venezuela
Earned a Bachelor degree in Mass Communications with Summa Cum Laude Honors
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English LanguageEurocentres
- Cambridge, United Kingdom
Achieved Proficiency in the English Language, C1 level in the Common European Framework of Reference for Languages (CEFRL).