About me
Ambitious and highly driven marketing manager, I developed and executed integrated campaigns for more than 8 years for several Lifestyle, Film, Luxury & Consumer Goods brands, effectively driving awareness, press, traffic and revenue including: creative, public relations initiatives, social media campaigns, promotions and partnerships. I am a strategic player who implements effective marketing communication initiatives and finds creative solutions.
Projects
- Gainsborough partners with AO Textiles to offer a natural plant-based dyeing serviceGainsborough and AO Textiles collaborate to offer sustainable bespoke jacquard woven textiles dyed with natural plant-based colour, including weld, chestnut, madder and logwood. The partnership will be launched at the Sustainable Angle Future Fabrics Expo in London on the 26th of June 2023.
- Globe-Trotter 125th AnniversaryGlobe-Trotter are celebrating their 125th Anniversary and to commemorate this landmark year, is releasing two special edition suitcases, which will launch this Autumn. With craftsmanship and heritage continuing to be the heartbeat of the company, the 125th Anniversary Special Edition Suitcase celebrates luggage in its purest form. Focussing on a hand-held suitcase without any modern-day trolley systems or wheels, the simple design is compensated by intricate design details seen in the suitcase’
- Alter Ego IWith an air of mystery and mystique, the new Alter Ego collection of cut velvets from George Spencer Designs features two playfully paradoxical designs, punctuated with one regal stripe. The collection captures a metaphorical dance between two conflicting design personalities and draws on the notion of the hidden ‘other’. Theatrical, versatile, and highly eclectic, the range has a quirky sense of life and personality that brings a touch of opulence and grandeur to interiors. Taken from Gainsbor
- The Liguria CollectionAn ode to slow living. Taking its inspiration from the concept of ‘Slow Living’, an ethos borne out of the Slow Food movement in Italy, the new Liguria collection from George Spencer Designs was designed as a celebration of the simple pleasures in life. Placing emphasis on the importance of conviviality, relaxation and sensory enjoyment, the range brings a refined elegance to interiors. Featuring four sophisticated fabrics, each named after coastal towns in the Liguria region, it perfectly ca
- The London CollectionIf London neighbourhoods were colours… McKinney & Co unveils its new London Collection composed of Curtain Poles, Finials, Rings & Brackets in a bright & joyful palette of colours. A love letter to London and its vivid & eclectic boroughs. Bespoke colours & sizes available. The collection will be released in September 2022 at the Collier Webb showroom at the Design Centre and online at McKinney.co.uk. For PR & Marketing enquiries, Melissa Brouard marketing@mckinney.co.uk
- The Oblong CollectionThe Oblong Collection by McKinney & Co An ode to the arts of glass blowing. The Oblong collection is composed of 7 glass finials with acidulous colours. Perfect with their imperfections, each piece is unique. Visit us at Collier Webb Showroom at the Design Centre, Chelsea Harbour. For PR & Marketing enquiries, Melissa Brouard marketing@mckinney.co.uk
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Projects credited in
- The Britannia Collection by Zandra Rhodes for GainsboroughFeaturing two exuberant fabrics, O-Gee Whizz and Fabulous Frills, ‘The Britannia Collection’ by Dame Zandra Rhodes for Gainsborough, is woven using traditional weaving practices, on heritage looms at Gainsborough’s historic mill in Suffolk. Both designs incorporate Zandra’s signature style of free-flowing patterns and prints, as well as her use of bold, captivating colours.3
Work history
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Marketing ManagerThe Edward Alexander Group
London, United KingdomFull Time
Skills
- Marketing Campaigns
- Project Management
- Brand Partnerships
- Idea Generation
- Content Creation
- Creative Strategy
- PR Campaigns
- Marketing Strategy
- Budget Management
- Shoot Production