About me

My practice extends from research and ideation to direction and creative production. As a director, I enjoy working across different mediums such as film, photography, installations and music videos. The last few years have been spent working on special projects for different brands and cultural entities such as Givenchy, SSENSE, Tate Modern, Bottega Veneta, Swarovski, Vice, Universal records and Nowness. Approaching all projects holistically, I'm equally interested in crafting the fine details as I value building new systems to engage and relate with.

QuestionsProjectsExperienceTeam

• Hi! Are there any web devs looking specialising in interactivity to work on a fun paid music project? x
• Hi! Are there any female identifying programmers working with web and/or AI interested in working on a paid creative project? x

Projects

• 21

  Feerien CampaignFilm and photo campaign celebrating the launch of Seoul based haircare brand Feerien, shot on location throughout London starring South Korean actress Go Joon Hee.

Projects credited in

• 6

  Beyond FashionMMBP was Head of Exhibition for the Beyond Fashion photography and film exhibit at ArtisTree in Hong Kong. As such, we identified and appointed partners for built, programming and logistics, brokered partnerships with Vogue HK, Net-A-Porter and SHOWstudio, handled project management, directed the creative development, exhibition design and architecture as well as the collaterals and the show’s visual identity.
• 9

  Social Paper SS19Magazine About People, Human Connections Behind China’s Major Industry
• 2

  Beyond FashionInclusive Cultural Programming in Hong Kong Brings Fashion Image-Makers to New Audience

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Work history

Associate Creative DirectorMMBP & Associates
Jul 2017 - Oct 2020London, United KingdomFull Time
MMBP is a London-based creative consultancy comprised of designers, filmmakers, editors, creative directors and strategists that come together to create visual, spatial and editorial narratives for brands that want to establish, redefine, evolve or strengthen their voice. Along with a network of strategic thinkers and trusted contributors, MMBP makes work that extends across creative direction, branding, editorial strategy, exhibitions and installations, interactivity, photography and filmmaking. From entertainment to fashion, art and publishing, MMBP collaborates with clients and partners across industries and develops projects that foster connection and opportunity.
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Moving Image DirectorGivenchy
Jan 2017 - Jan 2017Paris, FranceFreelance

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Skills

• Directing
• Art Direction
• Concepts
• Experimental
• Commercial Art
• Art Instalation
• Brand Consultancy