Michael is a Creative Director, Story-Teller and Community Builder. He spent over 10 years working in leadership positions for some of the world’s most respected British brands within the fashion, travel and retail industries - including i-D Magazine, Vice Media, Liberty London, Ted Baker and Virgin Atlantic. After a series of life changing events, Michael diverted from this career path to start his own nonprofit organisation, We Create Space, promoting the importance and value of prioritising self-care as a leader, specifically within the LGBTQ+ communities.
Projects
Projects credited in
- What's My Purpose? Sat 20th Feb 2021A workshop looking at purpose, potential and personal narrative. This workshop supports individuals with re-calibrating their personal and professional ambitions, challenge any self-limiting beliefs and give participants the tools to discover how they could start to add more meaning into their own life.5
Work history
Head of Creative and DesignVirgin
- London, United KingdomFull Time
Acts as an overall brand custodian for Virgin Atlantic, owning the evolution of visual identity and tone of voice across all channels. Responsible for establishing the global creative vision, identifying and capitalizing on design trends to continually enrich the brand and differentiate from other airlines. Acts as the Executive Creative Director for the in-house creative agency, leading a talented team of artworkers, print and digital designers, content producers and copywriters.
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Skills
- Fashion
- Advertising
- Art Direction
- Copywriting
- Account Management
- Budgeting
- Design
- Problem Solving
- Production Management
- Project Management
- Creative Direction
- Print Campaigns
- Indesign
- Speaking
- Pubic Speaking