About me

I’m a 2nd year Marketing, Innovation and Technology student who has been in love with the creative industry from time. I would love to connect with people in the industry to pick their brains and get a mentor.

QuestionsProjectsExperienceTeam

Work history

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StudentDublin City University
Sep 2021Dublin, IrelandFull Time
MARKETING PROJECTS & TRANSFERABLE SKILLS Company Marketing Plan • Project Management & Communication: Managed a high performing team with online collaboration tools and created marketing plan objectives. I was in charge of some of the marketing aspects of the business plan, including industry analysis, positioning, and promotions. • Creative: Designed a campaign promotion for an international tire company that leveraged a combination of social, email, and offline marketing techniques and developed an innovative merchandising strategy to differentiate our brand from others. • Organisational Skills: Systematised several resources for a competitive landscape and industry review and presented them using SWOT analysis and Porter’s Five Forces Model for competition. Macro Environment Industry Analysis • Researcher & Detail Oriented: Conducted extensive research into the sports betting industry using online and academic resources while citing and referencing through a reference manager. Carried out a final review and designed an accessible presentation for the report. • Adaptability & Flexibility: Produced a final report using the PESTEL analysis model- a new concept that we students had to learn through lectures and multiple self-research sessions. • Team Player: Worked with a group of 6 people to produce the report on the industry analysis as well as recommendations for a said betting company based on the analysis. Company Business Analysis • Microsoft Excel & PowerPoint: Surveyed, analysed, and presented company statistics and information in excel with data visualisation software such as Tableau. Optimised data points frequently using latest software and different operating systems. • Visualisation: Accurately used data visualisation techniques to effectively share information from dataset. • Strategic Thinking: Critiqued and developed alternatives to solutions developed in a group brainstorm. (Devil Advocate Model for critical thinking)
Sales AssociateDr. Martens PLC
May 2021Dublin, IrelandPart Time
Zara, Clarks, Dr. Martens Airway May 2021- Present Sales Associate / Cashier • Maintained and built relationships with 100+ customers daily, providing exceptional customer service and efficient product deliveries which translated to a high customer satisfaction rating. • Worked on a team with other sales associates to boost sales goals, conversion, and units per transaction through constant communication and celebrating accomplishments. • Proactively assisted over 50 customers per shift by answering questions, providing merchandise expertise, processing orders and handling payments. • Meticulously handled POS system transactions including cash, credit, exchanges, returns and refunds to ensure seamless and accurate cash flow. • Gained marketing and sales experience by advertising promotions, explaining policies, closing sales, and adapting to client needs.

Skills

• Social Media Management
• Social Media Advertising
• Microsoft Suite
• Project Management
• Projection Mapping
• Design Process
• Critical Thinking
• Commuications
• Creative Art Direction
• Creative Advertising

Education

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BSc in Marketing and CommunicationDublin City University
Sep 2021Dublin, Ireland

Awards

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Academic ScholarshipDublin City University