About me
Strong marketing professional with over 6 years experience in the music industry across frontline labels, covering a wind range of artists and genres. Experienced in delivering several UK platinum singles and top ten albums.
Projects
- Kodaline - Politics of LivingFor the band's third album I devised and executed a digital marketing 'first'. Talented YouTubers around the world were asked to do a cover of Kodaline's new single... without having heard it. We sent the lyrics and chord structure and they delivered a set of hugely impactful sessions - for free - before the song was even released. Combined with a Facebook bot & two innovative YouTube series', the band saw their fastest streaming singles to date and unparalleled social growth at over 800% week
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Projects credited in
Work history
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Senior Marketing ManagerMarathon Artists
London, United KingdomFull Time
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Audience Development ManagerRCA Records
- London, United KingdomFull Time
Managing innovative digital marketing and social media campaigns across a diverse range of artists including: NSG, Nothing But Thieves, Kodaline, Au/Ra, Avelino and more.
- Devising digital initiatives driving social numbers and engage audiences
- Producing, directing & commissioning content
- Influencer marketing campaigns
- Running digital advertising campaigns
- Video & image editing
- Analytics & insight
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Skills
- Marketing Strategy
- Digital Marketing
- Audience Development
- Social Media Management
- Presenting
- Artist Liaison
- Creative Partnerships
- Commissioning Content
- Content Creation
Education
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BA (Hons) Business ManagementThe University of Sheffield
- Sheffield, United Kingdom
Awards