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I’m a graphic and digital designer based in London, who is a creative thinker and conducts a playful approach when it comes to design. I draw inspiration from various sources outside of design, then implemented into my projects. I have always been influenced in art, fashion as it informs me about current trends and styles. I have experience working professionally on both large and small scale projects in collaboration and on my own. These include digital design, editorial, and brand identity projects for both screen and print.
Duties to design digital and printed material while using HTML and CSS to create brand campaigns, newsletters, e–pages, e–retailers banners and website pages. Whilst collaborating with the e–commerce project manager and marketing team. Assisting with creative ideas and concepts based on briefs, making sure outcomes meet brand guidelines. Maintain site design on web pages by following branding guidelines.
responsibilities reporting to art directors and creative directors to produce the best response to creative briefs in the desired digital medium and to the highest quality, while demonstrating a full understanding of the client’s brand values and guidelines. collaborating with the design team to finalise artwork for print, digital and motion.
Responsibilities to re–design the current user journey and come up with innovative outcomes that followed the GQ brand, developing various wire frames and mock ups on the tablet using adobe DPS. My role was to design editorial content, which meant type setting and laying out new content to be featured on the app version of the magazine. Following GQ brand guidelines and direction from the senior art editor such as; typesetting, preparing InDesign files according to the in–house system.
Graphic Design BA HONS 2:1