Natalia Rubinstein
Available

Natalia Rubinstein

Senior Curator/Head of SalesLondon, United Kingdom
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Natalia Rubinstein
Available

Natalia Rubinstein

Senior Curator/Head of SalesLondon, United Kingdom
About me
Art sales and business development expert with 7 years of experience. Strong background in establishing partnerships and maintaining business relationships with corporate and trade clients. Proven track record of proposing innovative solutions, working under pressure and consistently meeting deadlines with limited support. Master’s degree in Art History from top UK institution with a background in law. Bilingual in English and Russian.
Projects
  • Law firm office in Central London
    Law firm office in Central London
  • Two luxury penthouse flats in St James, London
    Two luxury penthouse flats in St James, London
Work history
    Rise Art logo
    Rise Art logo
    Senior Curator / Head of SalesRise Art
    London, United KingdomFull Time
    London-based curated online art marketplace. Represents over 1000 artists and more than quadrupled sales during my tenure. Defined and implemented company's sales and business development strategy for B2B and B2C sales. Managed several large scale projects with interior designers and property developers. Worked across customer service, operations, seller management and marketing. Recruited and fully managed junior team members. • Identified business development opportunities and grew client base in B2B and B2C segments (e.g. selected as one of 3 official artwork suppliers for WeWork worldwide, provided artworks for refurbishment of Trafalgar St. James hotel in London) • Organised events for business development, including a charity auction raising £50k+ with personal support from Grayson Perry and a trade event with 500+ guests • Established and maintained key strategic partnerships (e.g. The Wedding Shop, CP Hart, D&D Group) • Improved procedures within curation and operations department, including developing a customer service handbook, streamlining rental offer and ‘try-before-you-buy’ programme • Defined and reported on monthly KPIs and strategic planning with the Head of Operations, CTO and CEO • One of two decision makers for general curation of the site, including artist selection, onboarding and engagement • Recruited and managed full-time employees and interns
    T
    T
    Editorial DirectorThe Collector's Index
     - London, United KingdomFull Time
    Startup online auction analytics platform for watches, wine, and classic cars • Defined the editorial calendar; recruited and managed team of 6 writers to contribute to blog, social media and newsletter • Launched weekly digest growing subscriber list from zero to 900+ after 6 mailouts and continuously grew blog readership, with each article achieving ~200 page views within 24 hours
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Skills
  • Business Development
  • Account Management
  • Sales
  • Presenting
  • Project Management
  • Art Curation
  • Art Consulting
  • Art History
  • Artist Management
  • Ecommerce
Education
    C
    C
    MSc Art, Law and BusinessChristie's Education
     - London, United Kingdom
    Overall grade of A5 (Distinction) 15-month course encompassing study modules in art (history of contemporary art, philosophy), law (taxation, authenticity and expertise, copyright and contracts) and business (art market analysis, marketing, auction management, art finance) 10,000 words dissertation ‘Balancing cultural property legislation with the interests of the antiquities market in the European Union’
    C
    C
    Postgraduate Diploma in History of ArtCourtauld Institute of Art
     - London, United Kingdom
    Overall grade of 66% (high 2:1) Intensive one\year programme encompassing all periods of art history from Classical Greece to contemporary art 5,000 word dissertation on the iconography of the Westminster Abbey Chapter House murals in connection with the Rule of St Benedict
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