About me

• Dedicated marketing, social media and communications specialist with more than 20 years' experience. • Industries include arts, culture, education, local authority, creative industries and not-for-profit /charity. • With specific skills in marketing, social media, copywriting, design, PR, digital marketing, branding, press, media, direct marketing, corporate communications, internal/external communications, CRM, project work, and management. • A great love of marketing and comms, and not afraid of getting stuck in.

QuestionsProjectsExperienceTeam

Projects

• United Utilities: water saving and reservoir safety social media campaignProject: Campaign focused on increased positive messaging, brand building and engagement. 2018 saw the hottest summer since 1976, and a rising need to encourage the public to reduce their water-usage, save water whilst keeping the message positive and proactive. Community engagement was needed, alongside a focus on strategic messaging to instil the communication of reservoir safety in hot weather.
• Imogen Heap world tour social media managementProject: To support Imogen Heap’s world tour through her social media channels. Grammy-award winning artist/producer/singer-songwriter’s world tour is currently in progress (2018/2019). This project is to support her activities and PR through social media. Also to support exclusive cutting-edge events such as her live virtual reality gig TheWaveVR (trailer below and here) and the release of Imogen’s Harry Potter and The Cursed Child soundtrack. Also supporting her business channels (Mycelia) and
• Pesto restaurants social mediaA chain of 11 restaurants seeking to engage and build a community via social media channels. I created content, designed assets, executed organic and paid-media messaging over platforms including Twitter, Facebook, Instagram and LinkedIn. I also evaluated and measured the results.

Work history

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Social media, marketing and PRNorthern Bee Creative
Sep 2018United KingdomFreelance
I'm Natalie and I look after Northern Bee Creative. I offer flexible and affordable freelance marketing, PR, content and social media support tailored to tell YOUR story to YOUR audiences. Northern Bee Creative supports businesses of all shapes and sizes in telling their story in the most unique and compelling way. Using social media, marketing, PR, copywriting and digital channels, Northern Bee is a knowledgeable, reliable and creative company with the success of your business at the heart of all we do. With multiple skills in marketing and communications, Northern Bee Creative offers a full range of marketing and PR support including: - Consultation, strategy and planning. - PR and media relations. - Content creation. - Copywriting. - Social media management. - Design. - And more! With experience in charities, local government, creative industries, arts and entertainment, culture, restaurants, gigs, music, and many more, Northern Bee Creative is able to communicate messages effectively to audiences and customers of all types. Clients include Grammy Award-winning artist Imogen Heap, Mycelia World Tour, The Creative Passport, Five In a Boat, award-winning agency Delineo, United Utilities, national children's heart charity Heartline Families, Waterside Arts, Culture Warrington, and many more.

Skills

• Marketing
• Social Media Marketing
• Copywriting
• Public Relations
• Communications
• Ad Copywriting
• Digital Marketing
• Event Organisation
• Social Media Management
• Writing

Education

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Marketing Communications and AdvertisingChartered Institute of Marketing
Sep 2007Cambridge, United Kingdom