Mini Boden Summer CampA summer refresh for the Mini Mission children's activity hub, with a series of challenges to collect badges. www.boden.com/mini-missions
Earth DayAn update on Boden's sustainability progress to tie in with Earth Day. We interviewed employees across Boden to learn more about how they'd been involved in reducing Boden's environmental impact.
Mini Boden Valentine's CampaignTo celebrate Valentine's Day, we sourced funny quotes from children saying "I love you" to use across all Boden channels: social, email, catalogue and a window display.
Mini Boden Merry MissionA downloadable activity pack for children as part of Mini Boden's Merry Missions series in December.
Printed newspaper for Mini BodenWe did a takeover of the traditional Mini Boden catalogue for January and made it look like a newspaper. It tied into the Mini Mission series of activities for children online.
Everyday SuperstylesTo elevate the Mini Boden essentials range, we created the 'Everyday Superstyles' concept. This was used across email, digital and print.