Bridging the gap between marketing and design, I have gained an understanding of both areas of expertise, and how they are linked. I have completed an Industrial Design and Technology BA degree, along with a year of professional Marketing experience in a fast paced work environment. Here, I found my passion lies within practising marketing - with a creative flair. I am computer competent, social media savvy, and bring energy and enthusiasm to the work I do.
Projects
- Loughborough Design School Exhibition Displays12 Research and Enterprise Posters and Hanging System My To Do list: Poster Creation Choose research projects Gather all content by liaising with School Staff Write up all content for each poster in a consistent format, with a professional tone. Source existing photos, and organise new photo shoots. Collate into one large document and send to graphic designers. Check poster design thoroughly and send to print. Wall Hanging System Measure wall area and decide dimensions for 12 posters. Order 48 B
- Toy App DesignThis App was in response to RSA brief 'Fair Play - Design or re-design a child's toy using the circular economy principles.' Thinking outside the box, I designed a Toy Repurposing Service. Here, parents sign up to the service, and are sent toys. (Here's where some blue sky thinking comes in...) The toy then senses when it is no longer being played with and finds itself a new home via the Apps servers. Meanwhile a new toy is sent to the current child. This service hopes to eliminate toy waste by
Work history
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Graphic Design Infographic CreationFetchEveryone.Ltd
- Bedford, United KingdomFreelance
I created an info graphic for FetchEveryone.com, using the company’s branding, colours and fonts. The client wanted the info graphic to experiment with fun ways of displaying the statistics provided, however still be easy to understand.
The client was really happy with the outcome and later emailed to say the info graphic had achieved the desired outcome of attracting advertisers for the website.
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Marketing and Design AssistantLoughborough University Design School
- United Kingdom, LoughboroughInternship
In a small team of 2, I assisted in the creation and running of marketing campaigns in order to promote one of the top design schools in the UK.
I designed and manufactured exhibitions displays for the entire ground floor of the school- working with a budget of £10,000.
I was in charge of the School’s social media channels and analysed the statistics monthly to check progress. I then selected the key stats and created easily digestible infographics for other members of staff.
I wrote news articles and updated the website regularly with new content, pictures and profiles.
I organised and oversaw photoshoots.
I conducted competitor research and predicted future trends for the school.
I assisted in the coordination of events, such as open days, interview days, UCAS fairs and taking Loughborough Design School students to New Designers in London.
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Skills
- Social Media Marketing
- Marketing Design
- Marketing Analytics
- Marketing Campaigns
- Marketing Copywriting
- Graphic Design
- UX Design
- Coordinating Events
- Industrial Design
- Project Planning
Education
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Industrial Design and Technology BALoughborough Design School, Loughborough University
- Loughborough, United Kingdom
I completed a BA course in Industrial Design and Technology at one of the UK's leading institutes for design. Gaining a 2.1, I established a wide range of skills during the course of the degree, ranging from; sketching, CAD, UX design, prototyping, Illustrator, Photoshop, workshop skills, teamwork, and many more.
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A levelBedford Modern School
- Bedford, United Kingdom
Product Design - A
Film Studies - A
PE - C
Awards
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Diploma of Professional StudiesLoughborough University
For completing a year of professional work and a dissertation to go alongside it.