Natasha Walsh

Head of Beauty & Fashion Retail

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  • LocationUnited Kingdom

Projects

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About me

 

My previous experience has ensured that I am a hard working, and extremely organised professional. I bring creative flare to my work and am able to manage multiple projects at any given time. I thrive in a busy environment and have excellent communication and computer skills.

Skills

 

  • Events
  • Marketing PR
  • Branding
  • Promotions
  • Music Event
  • Celebrity PR
  • Marketing Strategy
  • Social Media Marketing
  • Event Execution
  • Event Planning
  • Communications
  • Office
  • Powerpoint
  • Word

Work history

Currently

Head of Beauty & Fashion Retail

Global Media

Apr 2015
  • Working with some of the biggest names in the Cosmetics and Fashion sectors, as Head of Beauty & Fashion I develop effective marketing and promotional strategies for brands across the various Global Media platforms. I work across all Global Media brands, leading the development of the Beauty and Fashion sectors, understanding what the clients need and developing ideas that have the magic to engage listeners and the sparkle to promote the client. Responsible for driving the core business forward whilst generating new business from a number of development areas. My role is all about retention and acquisition and thinking laterally about the potential for the cosmetic and fashion retail sectors, making full use of all the platforms Global has to offer. Working with Account Managers, I oversee campaigns to ensure the radio brands deliver the promised activity and create post campaign analysis reports to present back to the client to show the effectiveness of the campaign. Acting as an expert in both the beauty and fashion categories, I keep up to date with current and future trends, new products on the market and advertising plans with other media companies.

2015

Promotions & Marketing Manager

George FM

Aug 2012 - Feb 2015
  • Managed all brand and client promotions - brainstorming creative ideas to be pitched for sponsorship, brainstorming concepts from a client brief, creating proposals, managing promotional process, briefing talent, creating and presenting post analysis documents. Managed all marketing and brand decisions - brainstorming creative concepts, managing marketing calendar, booking external media, managing photo shoots, designing vehicle wraps, booking magazine features, designing print ads and television campaigns, wrote and designed weekly electronic newsletter. Managed all brand and sponsored events - including booking venues, talent, promotional staff, photographers, security, sound systems and managing client and brand expectations at the event(s). Managed Promotions & Marketing team – managed day-to-day tasks, delegated campaigns to increase experience, lead brainstorm sessions. Created radio station Instagram page and managed all branded posts, paid client posts and interaction with followers. Assisted with creating content for online media including website, Facebook, Twitter and VOD.

2013

Senior Receptionist

Chandler Macleod

Mar 2012 - May 2013
  • · Greeted clients and candidates · Answered main office switch and redirected where necessary. · Managed Psychometric testing for candidates. · Managed shared calendar for ten meeting rooms. · General office management for over 100 staff including stationary, catering and other needs.

2012

Beauty Advisor

Chanel

Feb 2011 - Feb 2012
  • · Sole charge of counter on Sunday and Monday. · Internal and external customer service. · Handled cash, eftpos and cheques. · Stock take · Cleaning and sanitising

2008

Beauty Advisor

Estee Lauder

Feb 2006 - Feb 2008
  • · Sole charge of counter on Sunday and Monday. · Internal and external customer service. · Handled cash, eftpos and cheques. · Stock take · Cleaning and sanitising

Education

2015

Bachelor of Business Marketing

Massey University

Mar 2007 - Mar 2015