Nathan Wang

Nathan Wang

Marketing & Production ManagerLondon, United Kingdom
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Nathan Wang

Nathan Wang

Marketing & Production ManagerLondon, United Kingdom
About me
Marketing professional with three years experience in digital advertising, production and design. Well-developed digital marketing and project management skills; delivered complex projects for leading advertising companies in fast evolving environments. Effective analytical and problem-solving capabilities; demonstrated ability to think creatively, deliver ideas, insights and reports successfully for high demanding and results focused firms such as Google and Coca-Cola. Exemplary interpersonal and client service skills; managed and led teams, drove strong collaboration across office and sustained effective relationships with suppliers, top senior executives and clients.
Projects
  • Digital Marketing Campaigns
    Digital Marketing CampaignsWith more than three years of experience in digital marketing, Nathan has developed innovative projects from end-to-end for renowned international brands such as Google, Coca-Cola, Unilever, Nestlé, Mondelez, HSBC, Ford, Bayer, Heineken, Shell, Avon and others. From interactive digital media to special projects and immersive experiences, Nathan has been part of some the most innovative creative teams in Brazil.
  • Photography, Design and Editorial Projects
    Photography, Design and Editorial ProjectsNathan has created series of images for small businesses, magazines, events and advertising agencies. His work is heavily influenced by fashion and technology, ands he’s constantly searching for innovation in these fields. A self-taught photographer, he intends to continue exploring his passion for photography and design while experimenting even more with editorial and online projects.
  • Desampa "Love?" Official Music Video
    Desampa "Love?" Official Music VideoDESAMPA is a singer, composer and multi-instrumentalist who prefers to keep his identity a secret. On his debut album ‘Err’, the Brazilian artist creates a dark, laser-focused EP of raw, unfiltered vocals. The music video for the track Love? refers to the urban atmosphere and was produced independently. Role: ideation and concept, production and direction of music video. Nathan also shot promotional images for DESAMPA, like the one displayed above.
  • Political Furniture
    Political FurnitureThousands of sandwich boards for various candidates were illegally placed along streets, and then abandoned. So Mobilize Brasil, a portal for content on sustainable urban mobility, teamed up with designer Mauricio Arruda to turn bad ads into useful household items. With creative support from J. Walter Thompson Brazil, tutorials were created with step-by-step explanations on how to use a few simple tools to transform political detritus into Ikea-like stools, coffee tables, towel racks and end tables. Role: Project manager and digital producer (ideation, supplier and partners management, website design and development, illustration).
  • High-end Exhibition Design and Production
    High-end Exhibition Design and ProductionCreated in 2010 by the Brazilian entrepreneur Carolina Perez and acquired in December 2013 by Reed Exhibitions – the world’s leading events organizer – Travelweek Sao Paulo joins the prestigious portfolio of International Luxury Travel Market (ILTM), standing a very important channel for business and relationships in Latin America within the international high-end travel industry. During four days, the show gathers top premium travel consultants from Brazil and other Latin American countries to participate in pre-scheduled meetings with the world’s best travel experiences´ suppliers. Role (in 2012 edition): Designer (event visual identity, graphic materials, promotional materials, digital assets, suppliers management) and Marketing assistant (client management, event production, branding strategies).
  • Easter Egg Radar
    Easter Egg RadarIn a move to appeal to a generation of digital native children, Nestlé and Garoto, its Brazilian chocolate brand, set out to rethink one of the most traditional children’s games in Easter season: the egg hunt. With the Easter Egg Radar, an app created by J. Walter Thompson Brazil in partnership with IUQO, kids can be directed to a chocolate egg by the Easter bunny itself. It appears on the smartphone screen and gives “hot” and “cold” leads as the children move close to or further away from the chocolate egg. Once the app is installed on the user’s smartphone or tablet, a beacon device, which works like a GPS, allows communication between the mobile device and the hidden eggs. This is the first time the beacon device is being used for an effort involving the Easter egg hunt in Brazil. Role: Digital Producer (app UX, design and development management, suppliers management).
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Work history
    Digital Producer
    Successfully produced innovative projects and campaigns for Nestle?, Coca-Cola, HSBC, Unilever, Avon, Ford, Bayer, Shell & D.E Master Blenders. Performed independently in a dynamic and fast-moving environment, working under pressure and tight deadlines to achieve project KPIs. Managed multiple projects simultaneously, operating scopes, documentation, negotiation, approvals, timelines, production, quality assurance and results while supervising the digital production department.
    Digital Producer
     - 
    Successfully produced innovative projects and campaigns for Nestle?, Coca-Cola, HSBC, Unilever, Avon, Ford, Bayer, Shell & D.E Master Blenders. Performed independently in a dynamic and fast-moving environment, working under pressure and tight deadlines to achieve project KPIs. Managed multiple projects simultaneously, operating scopes, documentation, negotiation, approvals, timelines, production, quality assurance and results while supervising the digital production department.
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Skills
  • Advertising
  • Events
  • Film
  • Marketing PR
  • Print Design
  • Design
  • Excel
  • Final Cut Pro
  • Indesign
  • Photoshop
  • Powerpoint
  • Word
  • Digital Print Advertising
  • Data Insights Analysis
  • Digital Marketing Agency
Education
    MSc Strategic Marketing
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    Bachelor’s in Marketing
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Awards
    Best Thesis - Bibliographical Research Category
    Won the 2013 Annual Communication Award for Best Thesis Bibliographical Research (ESPM)
    Best Marketing Consultancy Project (ESPM)
    2010 Best Marketing Consultancy Project (ESPM)