About me
About
Producer based in London experienced in creating multidisciplinary productions including motion photography, events and digital.
Projects
- Under Armour | Unstoppable FW24Under Armour EMEA's football campaign for FW24, created in partnership with Fresh Films Productions and The Hand of God. Talent, UA Athletes: Eddie Nketiah, Pedro Porro, Anna Pattern Client: Under Armour Brand Marketer: Robert Novorolsky Brand Creative Director: Jen Matic (van der Straaten) Agency: This Here Creative Director: Livvy Moore Director + Photographer: Nas Abraham Art Direction: Michelle Sambo Client Services: Amy Martin Account Executive: Adela Makowska Producer: Niamh Macdonald
- North Sails | Go North CampaignNorth Sails is the leading brand of the ocean world known for their innovative technologies and sustainable products. The brand approached us to create a global creative campaign for Fall/Winter ‘23 that brought to life the ‘One North’ story, uniting the three divisions of the brand (Action Sports, Sailing and Apparel). To bring to life the ‘One North’ story we created the direction for the hero brand anthem that acted as the primary campaign asset. The brand anthem told the story of the full s
- The North Face | 50 Years of ParkaTo celebrate 50 years of The North Face's iconic Parka jacket, we were tasked to reimagine the brand campaign - we’re all on an expedition - for a younger audience through content designed for a cinema screening, social posting, and a much anticipated media partnership with Highsnobiety. We worked with Mercury Prize winner, Sampha, to create a bespoke, unscripted video that showcased his personal struggles and musings on life, drawing parallels between his creative journey and varying weather s
- The North Face Icons Event | Talent PhotographyTo celebrate how iconic The North Face has become, its iconic products and how iconic the people that wear them are - the brand created an incredible physical activation. The event featured live music from a roster of artists: Rejjie Snow, Little Simz, Ama Lou, Tommy Gold and more. My brief was to produce beautiful talent images alongside bestoke photographers to showcase the vibrancy of the performances on the night. Berlin Photographer - Daniel Faro London Photographer - Rashidi Noah
- The North Face | Rainwear x Gorp GirlsTo showcase The North Face’s Rainwear SS22 collection, we collaborated with the female-led, outdoor collective Gorp Girls to create elevated visuals that also tied into the functionality of the product. Working with Gorp Girls in embracing the forecast and that nothing can stop the adventure. We briefed the Gorp Girls and produced an editorial photoshoot, all shot on film which encapsulated the product functionality off mountain and on mountain. We shot our four talents together but also indivi
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Work history
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I
ProducerIrresistible Studios
London, United Kingdom
ProducerThis Here
London, United KingdomFull Time
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Skills
- Project Management
- Problem Solving
- Video Production
- Creative Advertising
- Leadership
- Post Production
- Team Coordination
- Digital Advertising
- Events Production
Education
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2:1 BA (Hons) Film The University of Brighton
- Brighton, United Kingdom