- ibis MUSIC 2019A global, live music programme and activation platform in partnership with Sony Music and Spotify, designed to bring emotive consumer experiences to the heart of the ibis hotels brand and give emerging musicians true career support. The programme connected established musicians, up-and-coming artists and fans to one another through an in-hotel gig series, digital platform and an unforgettable culminating live moment.
Projects credited in
- ibis — ibis Musicibis, one of the UK’s leading budget hotel brands, briefed us to turn up the volume and make some noise about its music-led brand proposition in 2019. They didn’t want just a one-hit-wonder creative spike, but a 12-month integrated comms program, spanning PR, social and influencers. Our goal was to amp-up ibis’ passion for music, positioning its hotels as destinations for unique music experiences, as well as great stays, with the end goal of driving bookings and building brand loyalty.3
- London, United KingdomFull Time
My desire to make outstanding creative work led me to Atomic where brand & activation work side by side. Relaunching the nostalgic Peperami brand with a new brand platform and integrated campaign, plus working on the Freedom Brewery account was my main role.
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- Account Management
- Adobe Photoshop
- Adobe Illustrater