A highly motivated digital and project management professional with strong strategic skills and commercial acumen. Over 16 years experience working for Media, FMCG and Radio brands (including Jamie Oliver, Global Radio and Bauer Media) with proven success delivering creative strategy and solutions for editorial, social and commercial campaigns. I have led international and national digital projects for clients including Honda, Omega, BlackBerry, Coca Cola, Three, O2, Bacardi, giffgaff, Dr Pepper and Westfield. An innovative professional; thrives in a fast-paced environment of change, development and embraces a challenge.
With a mission to make eating out with families inclusive, delicious and accessible, Nicola founded Tiny Table (www.tinytable.co.uk) in 2017. Ready to champion change in the way we discover family-friendly restaurants and how we eat out with our kids, join Tiny Table and thousands of like-minded mums online and across social media, to discover fuss-free family food. THE TOGETHER TABLE is a brand-new initiative, founded by Tiny Table, designed to for new mums to embrace community, combat loneliness and connect with like-minded mamas over a much-needed bite and brew. Collaborating with a host of family-friendly restaurants and cafes across London and Hertfordshire to offer a welcome seat for mums and their newborn to eat (and feed), meet local new mums and muse over motherhood. Discover more at https://www.tinytable.co.uk/thetogethertable.
Instagram: https://www.instagram.com/tinytableofficial/
Facebook: https://www.facebook.com/tinytableofficial/
Twitter: https://twitter.com/mytinytable
Projects
- Tiny TableTiny Table (www.tinytable.co.uk) is a brand new guide for parents to discover family-friendly restaurants in and around London. The values underpinning Tiny Table are simple - to inspire, to delight and to unite parents who long for fuss-free dining with their little ones. I established Tiny Table in 2017 - born out of the need to feed, not only the hungry and bleary eyed mamas and papas but the entire family. After six months on maternity leave, Mummy monotony had set in - tired of heading to
- The Together TableTHE TOGETHER TABLE is a brand-new initiative, founded by Tiny Table, designed to for new mums to embrace community, combat loneliness and connect with like-minded mamas over a much-needed bite and brew. If you’re a new mama (first-time or adding to your brood) with a babe upto 10 months old, The Together Table is for you. We’ve teamed up with a host of family-friendly restaurants and cafes across London and Hertfordshire to bring you a collection of Together Tables which offer a welcome seat fo
- Jamie Oliver's Food Revolution DayDigital Project Manager - Jamie Oliver’s Food Revolution Day 2015 Managing a data driven production to create positive social change, with both high profile talent and contributors new to media. A global political multi-platform campaign with change.org. Ed Sheeran and other artists recorded a campaign Song. Planning and project management of the awards. Managed campaign website. 8238 schools involved worldwide. Day of events globally. 1,613 Ambassadors in 104 countries. 73M Facebook reach. · Pl
- Jamie Oliver WebsiteSole digital producer responsible for the planning, delivery and management of Jamie Oliver’s digital products across the four key pillars of the business - content (jamieoliver.com/ Jamie Magazine / Food Tube / JO app), restaurant, licensing and Foundation (charity). Assisted in the growth and optimisation of jamieoliver.com achieving 10m unique visitors per month, 28m page views per month and 3.4m UK unique visitors per month. Day to day management of digital content, development and design t
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Work history
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Head of Digital and MarketingS-Group
London, United KingdomFreelance
Responsible for the development and implementation of the marketing objectives, strategy and plan across the restaurant group:
> Manage relationships with digital marketing agency to craft relevant, innovative brand creative, campaigns and ad-hoc activity
> Formulate social media strategy across the restaurant group and managed roll-out with digital marketing agency
> Led redesign, relationship, management and roll out of app (Android and Apple) with appointed app development company
> Appointed and managed PR company to ensure maximum cut through and awareness of brands
> Close alignment with GMs and CEOs on key customer plans and execution of these at a B2C level
> Appointed and manage third party printers, neon sign producers and interior designers for restaurants refits
> Co-crafted and marketed new product development across restaurant group
> Lead in marketing management for all new restaurant launches across the group
> Devised e-CRM strategy focused on personalisation and connected user experience
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Digital Account ManagerThe Creative Clinic
- London, United KingdomFull Time
> Created and developed long term business relationships with existing and potential clients.
> Developed creative solutions with the design, social and multimedia teams to present and execute
> Managed client expectations in relation to quotes, quality and project timelines.
> Planned, managed and delivered projects accurately through formulation of quotes and then deliver billing on time.
> Managed digital platform testing and QA procedures.
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Copywriting, content creation and proofreading.
> Led the creation and implementation of new digital briefing forms and a presentation decks.
> Introduced the integration of project management system Streamtime across the agency.
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Skills
- Project Management
- Digital Management
- Digital Media
- Commercial Acumen
- Content Strategy
- Process Development
- Digital Campaign
- Social Media
- Content Management
- Creative Solutions
Education
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BA Hons Design Management for the Creative IndustriesNottingham Trent University
Nottingham, United Kingdom
1st BA Hons