A creative and result-driven Marketing & Social Media Manager with over 7 years of experience across branding, digital marketing and PR.
A quick and motivated learner, I am adaptive at work and flexible, with my core driver being a deep interest in consumer behaviour and how to deliver a brand strategy around that. This has been proven in a wide range of business sectors where I was able to lead on a variety of online & offline campaigns and achieve noticeable results
Projects
- KELSEY ROSE 2017Although Kelsey Rose always had been marketed as a bridesmaids/bridal brand we have seen the opportunity for the younger occasion wear market which not only shops for wedding but also for prom or a bigger night out. With most of the costumer base being based outside London this campaign has been planned with slightly more modern approach which would communicate well with costumer that are younger and interested in brands like Revolve, Reformation or Free People.
Work history
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Head of Social MediaDS.Emotion
London, United KingdomFull Time
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Paid Social Media Managerintu properties
- London, United KingdomFull Time
- In charge of all paid social media campaigns and BAU promotion across intu's 14 shopping centres.
- Accountable for intu's social media budget allocation for the group's social media platforms and shopping centres.
- Agency management.
- Owned a launch of first-ever shopping centre only related cashback app and delivered <£1 CPI's while industry average is £5
- Always actively look for new ways to decrease spend and increase footfall in centres across all social media platforms.
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Skills
- Fashion
- Advertising
- Events
- Visual Arts
- Design
- Planning Strategy
- Excel
- Illustrator
- Indesign
- Office
- Photoshop
- Powerpoint
- Word
- Art Direction
- Creative Briefing
- Brand Creative Strategy
- Paid Social
- Campaign Activation
- Email Marketing
- Brand Strategy
- Paid Media
- Media Planning
Education
U
U
International Relations and DiplomacyUniversity of International Law & Diplomacy
- Prague, Czechia