Nina Smale

Nina Smale

Senior Art DirectorUnited Kingdom
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Pip Jamieson
Aaron Christian
June Mineyama-Smithson
Nina Smale

Nina Smale

Senior Art DirectorUnited Kingdom
About me
I am a creative/art director with over six years of industry experience for a range of global brands, including luxury goods, fashion and food. I have worked on diverse briefs, from boots to barbers, rugs to recipes. My experience spans multiple disciplines, including art direction, design, conceptualising, pitching and editing. All from brief through to delivery. Naturally curious about the world, I shoot street photography in my spare time.
Projects
  • TIIPOI Campaign
    TIIPOI CampaignArt Direction | Post Production Tiipoi’s belief is that ‘there is more to Indian design than just sticking an elephant on it, and that Indian craft has more to offer than simply repeating the past.’ With this mantra firmly in mind, I art directed a series of images to capture each quirky collection at Tiipoi. Using iconic everyday Indian staples from mango boxes and Parle G biscuits, to Rooh Afza syrup and a huge container of chutney, we created a series of images that showcased both the bea
Projects credited in
  • Metaverse Beauty Week
    Metaverse Beauty WeekI was Lead Client Partner and Project Manager for the word’s first Beauty Festival in the Metaverse. Exploring and redefining the meaning of beauty in our digital lives
  • Best In Show - Hackett London
    Best In Show - Hackett London
Work history
    Cult LDN logo
    Cult LDN logo
    Art DirectorCult LDN
    London, United KingdomFull Time
    Tiipoi logo
    Tiipoi logo
    Art DirectorTiipoi
     - London, United KingdomFreelance
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Skills
  • Graphic Design
  • Art Direction
  • Content Creation
  • Adobe
  • Advertising
  • Creative Pitching
  • Video Editing
  • Idea Generation
  • Treatment Design
Education
    Central Saint Martins (UAL) logo
    Central Saint Martins (UAL) logo
    Art Direction (Short Course)Central Saint Martins (UAL)
     - London, United Kingdom
    Goldsmiths, University of London logo
    Goldsmiths, University of London logo
    BA DesignGoldsmiths, University of London
     - London, United Kingdom
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