Unterhalter, translated into English, means Entertainer.
Junior researcher/marketing executive with freelance & contracted experience across marketing functions, such as strategy, research and account handling, in sectors such as gaming, technology, adverts and film. For example, I completed a strategy and account management internship, a marketing and advertising agency ( which is owned by Brandtech Group) I completed a strategy and account management internship at Gravity Road. My duties included assisting the strategy team by researching material and writing strategies and insights. One of my highlights was creating a Discovery Pitch Deck for McCain’s initiative to enter the Metaverse for Farms of the Future (https://gravityroad.com/work/mccain-regen-fries/ )
My research varied from analytical, facts, articles, metaverse and consumer trends. I was really happy to see my work featured in The Drum, https://www.thedrum.com/news/2022/11/11/the-top-5-branded-roblox-activations-2022-luxury-shopping-sustainable-farming
Looking for a permanent marketing executive role in a creative, stimulating and collaborative agency.
Projects
- Production Coordinator and Casting Researcher AssistantThrough social media, assisted in finding cinematographers for corporate shoots abroad. Theses shoots were in Tokyo, London and Amsterdam. Process included researching specific Facebook groups for production staff and writing the job posts in group. Emailing and communicating with candidates, answering questions and looking through their portfolio. Then creating a list of the top five candidates which would be given to CEO who would choose the successful candidate. Through social media as
- “Run This Town” - The Road to Halftime Starts on Rihanna Drive | Apple Music - Freelance Researcherhad the opportunity to work as a freelance researcher for Jinjo Casting, a research and casting company. The project I worked on was for an advert/promo for Rihanna's Super Bowl Halftime Performance for the client Apple Music. I worked on the development stages, conducting various research for multiple ideas, from casting, talent and documentary-style research and analyse trends, which included an idea about Barbados. I also populated spreadsheets and pitched.
Work history
Freelance Junior StrategistTRO
- London, United KingdomFreelance
Assisting head strategist with a pitch. Duties included brainstorming, finding top-line analysis in research, competitor research, creative briefs, and creative ideation. In addition, gathered data points from a variety of reports.
Client - Just Eat - Consolidated data into qualitative observations for past Just Eat event activation.
Junior StrategistR/GA
- London, United KingdomFreelance
Content Analysis and used Miror
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Skills
- Research
- Casting
- Trend Analysis
- Trend Research
- Trend Spotting
- Developement
- Ideas Development
- Pitching
- Excel
- Social Media