I’m an experienced creative director and have led brand identity and communications projects for a variety of public and private sector organisations including: Arts Council England, BBC, D&AD, Design Council, Jellyfish Pictures, Logicor, Nesta, University of Sussex and Virgin Media. Recently I have led branding projects for the Ashmolean Museum, Tullie Museum and refugee charity Amna.
I have many years of experience in project planning and leadership, scheduling, budgeting, writing creative briefs, creating brand strategies, naming, developing creative concepts and creative direction through out the design process. I have produced projects for both digital and print applications, as well as packaging, signage and environments.
My career began as a junior designer at Lippa Pearce (now part of Pentagram). After three years designing brands and packaging, I went freelance and worked for various top London design consultancies, even including a six month stint in a large West End ad agency. In 2004 I became a partner and creative director at award winning design consultancy Blast.
Over the years at Blast I have enjoyed working with some incredible designers and clients. However, I recently decided I wanted a change and am now looking for new opportunities and challenges. My aim is to work with organisations that inspire me, doing great creative work that has a positive impact.
My work has been featured in the D&AD Awards, DBA Design Effectiveness Awards, Design Week Awards and Graphis.
Projects
- Ashmolean Museum Oxford Brand IdentityThe Ashmolean Museum Oxford is one of the UK’s most visited museums. Home to half a million years of human history and creativity, from ancient Egyptian mummies to modern art, and much more. Founded in 1683, the Ashmolean holds a unique place in museum history as the world’s first public museum. Having carried out a brand audit, we worked with the Ashmolean to create a new aligned brand strategy and identity. Our resulting creative solution is designed to help guide audiences through the museum
- Jellyfish Pictures Brand IdentityJellyfish Pictures create award-winning visual effects and animation for film, television and advertising. Founded in 2001, they are one of the only UK studios to provide both high-end visual effects and animation services. While creative director at Blast I led the project to develop a new brand identity and website for Jellyfish Pictures to effectively reflect their new brand strategy and the quality of their award-winning work. Taking inspiration from their brand proposition, we created a co
- Amna (formerly Refugee Trauma Initiative) brand identity and websiteAmna are experts in supporting the mental wellbeing of displaced communities and do invaluable work enabling refugees to rediscover ‘feelings of joy and belonging’. Amna began as Refugee Trauma Initiative in 2016, when some 13,000 refugees became stranded on the border of Greece and North Macedonia. Setting up a single tent they started to provide urgently needed therapeutic sessions for people who had experienced violence, displacement and torture. Their network has since expanded to support re
Work history
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Creative DirectorBlast Design Limited
- London, United KingdomFull Time
Blast is an award winning brand and graphic design consultancy based in London. While a Creative Director at Blast I led projects in a variety of sectors including media, education, property, charity, arts and culture – for clients including Amna, Arts Council England, Ashmolean Museum Oxford, AXA Real Estate, BBC, Croydon College, Design Council, D&AD, Jellyfish Pictures, Logicor, Nesta, Thinkbox, Virgin Media and 100% Design.
I was responsible for project planning and leadership, scheduling, budgeting, writing creative briefs, creating brand strategies, naming, developing creative concepts and creative direction through out the design process. I produced projects for both digital and print applications, as well as packaging, signage and environments.
Skills
- Creative Direction
- Creative Concepts
- Brand Strategy
- Brand Identity
- Project Management
- Graphic Design
- Communication Design
- Campaign Design
- Art Direction
- Adobe Creative Suite
Education
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(BA hons) Graphic DesignThe University of Brighton
- Brighton, United Kingdom