I am a sharp, dedicated, internationally experienced, passionate and highly driven Digital & UI Designer, with 6 years of professional experience in web design from within a variety of diverse industry sectors. I have a varied skillset and am always keen to progress and grow as the business requires.
- Superdrug Skin Renew Clinic MicrositeIn 2018 Superdrug was the first high-street pharmacy that offered facial filler treatments in their newly opened Store Clinic. Along with the UX team, I was tasked with the redesign of the Skin Renew Clinic website. The objective was to create a modern, clean looking website that will allow customers to book a consultation but above all instil patients trust and inform them about available treatments.
- Marionnaud - Email redesignMarionnaud Email new template which was optimised to reflect the new luxury look of MRD Redesign. Main elements have been centred to allow for full responsiveness, personalisation and social media prioritised. Call to Action were standardised for consistency of all emails.
- The Perfume Shop website redesignThe Perfume Shop is the UK's no.1 stand-alone fragrance retailer, stocking a vast range of luxury brands. My main role in this project was to be a UI Design Lead. I was working closely with UX team on creating the new wireframes from a mobile-first design perspective to guarantee an equally good experience on both mobile and desktop. I was responsible for the design of all the new pages following 'refreshed' brand guidelines, selecting new fonts, creating icons, CTAs. Apart from giving the webs
Graphic & Web DesignerFreelance
London, United KingdomFreelance
• Working as a freelance designer for Boots UK Ltd. (health and beauty retailer and pharmacy chain) creating all POS assets, packagings, digital and print designs • Creating concept website mock-ups, banners and illustrations for clients on online portal Upwork
Digital DesignerA.S Watson
- London, United KingdomFull Time
• Design Lead of The Perfume Shop website redesign – page composition, typography, implementing new guidelines, meeting deadlines, collaborating with Head of UX • Responsible for creation (prototype and design) of multiple e-mail templates, landing pages and websites • Coding e-mails and landing pages on an everyday basis • Collaborating with various in-house teams such as UX, E-commerce, Marketing, CRM and Development • Responsible for ensuring projects are delivered to exact specifications and deadlines
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- Digital Design
- UI Design
- Adobe Create Suite
- Graphic Design
- Html CSS
- Web Design
- Wordpress CMS