Poonam Dhuffer

Poonam Dhuffer

Founder of YSM8London, United Kingdom
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Connections
Pip Jamieson
Moses Wainaina
Oli Cole
Poonam Dhuffer

Poonam Dhuffer

Founder of YSM8London, United Kingdom
Projects
  • YSM8 Qawwali Supper Club
    YSM8 Qawwali Supper ClubIn support of Nishkam SWAT we hosted a Qawwali Supper Club in July, at Benk + Bo, East London. We served up chana dal, aloo & bataoon, home-made ginger pickle, beetroot & carrot salad, roti and pineapple upside cake & coconut ice cream. Abi Sampa and her sensational band performed an energetic and uplifting Qawwali set which reflects the values of YSM8 in aid of Nishkam SWAT.
  • UK: Inclusive British South Asian Strategies
    UK: Inclusive British South Asian StrategiesA business and strategy report for WGSN Insight on how brands need to be successful in targeting the UK's second largest ethnic group. We explore key strategies to reach modern Asian consumers.
  • YSM8 x LMJP Yoga Supper Club
    YSM8 x LMJP Yoga Supper ClubIn collaboration with LMJP Yoga, we hosted a vegan Punjabi supper-club at the beautiful Benk + Bo space in East London. This event is a collaboration between YSM8, a supper club series founded by creative Poonam Dhuffer, bringing fresh flavours straight from the Punjabi kitchen to South - East London tables and LMJP YOGA, founded by yoga and meditation teacher Lara Piras, whose yogic approach is all about community; bringing together people of all ages, backgrounds, shapes and abilities in a s
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Projects credited in
  • foundation.fm - F*ck Being Humble residency
    foundation.fm - F*ck Being Humble residencyWith an uprising in the industry of communities trying to find safe spaces to play, create and grow, foundation.fm’s mission is to showcase the hottest emerging talent in the underground music scene led by a diverse group of women, LGTBQI+ person’s and talented creatives who support our values – with women at the forefront. Invited initially to host a Friday 'Catch Up' show, I've since been offered a monthly slot where I host a 2 hour show interviewing amazing rising stars who are building comm
  • Food For Thought: YSM8
    Food For Thought: YSM8We recently caught up with Poonam Dhuffer, founder of YSM8 a Veggie Punjabi Suppr Club with a twist. Poonam talked us through what you can expect to to see, hear and taste at a YSM8 event, what YSM8 actually means, and her own journey of growing up and self-discovery.
Work history
    Y
    Y
    Trend ConsultantYouthSight
     - London, United KingdomFreelance
    Researching and writing trends for the newsletter for clients.
    H
    H
    Trend ConsultantHavas Media
     - London, United KingdomFreelance
    Community management and qual analysis for a global fashion client.
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Skills
  • Photoshop
  • Social Media
  • Adobe
  • Textiles Design
  • Weaving
  • Web Analytics
  • Copy Writing and Editing
  • Photoshop/illustrator/indesign
  • Time Management Scheduling
  • Layout Editorial Design
  • Print Pattern
  • Photography
  • Google Analytics
  • Client Presentation
  • Event Management
  • Consumer Lifestyle
  • Lifestyle Journalism
  • Journalism
  • B2B Editorial
  • Research
  • Moderating
Education
    B
    B
    BA (Hons) Textile DesignBirmingham City University
     - Birmingham, United Kingdom
    Achieved 2:1 in Woven Textiles
    B
    B
    Art and Design Foundation DiplomaBirmingham City University
     - Rochester, United Kingdom
    Achieved Merit